Mon.Apr 01, 2024

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To Get Close to Members, Follow MarTech Trends

.orgSource

Whether I’m writing about marketing, strategy, or technology, one idea always surfaces. Understanding members at a granular level has never been more important. We all know this, right? Yet, it seems that even big corporations are struggling to deliver the level of personalization that customers expect. Harvard Business Review Analytic Services recently released a report that illustrates the gap between knowing and doing.

Trend 221
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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

In the association world, member engagement is always a top priority – but it’s not always a successful endeavor. Most associations don’t have an easy way to measure member engagement across all their different systems and touch points. And even when measured, it can be tricky to know how to use engagement scores to improve member experience and operational results.

Data 210
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If You Don’t Have a Strategy for DAF Gifts, You Don’t Have a Fundraising Strategy

NonProfit PRO

Having a comprehensive strategy for soliciting donations from donor-advised funds is almost as important as breathing.

Strategy 245
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Mitigating future risks: Why your organization should have an AI policy 

Candid

Artificial intelligence (AI) is radically changing the way organizations work. From programs that make complex data-based decisions to applications that transcribe spoken words into text, AI offers new opportunities to do things more creatively and efficiently. Within the social sector, AI is a powerful tool for fundraising , researching, grantwriting , and maximizing organizational impact.

Policy 105
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The Retention Ripple Effect: Nonprofit Staff and Donor Dynamics

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

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Reaching a State of Prime Association Performance

NonProfit PRO

To help your association reach and maintain a prime state of performance, ensure you have these seven components.

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Seven ATLIS Sessions You Don’t Want to Miss

sgEngage

Inspired by more than 40 years of collaboration with private school leaders, Blackbaud has created a track of sessions for ATLIS 2024 , the Association of Technology Leaders in Independent Schools’ annual conference. This curated track features members of Blackbaud’s K–12 Executive Advisory Board and our internal experts discussing how technology in schools has evolved, new best practices, and fresh ideas.

More Trending

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Board Engagement: Dispelling Myths And Embracing Transformative Truths

Bloomerang

When it comes to working with boards, things can get confusing, making it hard for everyone to work together. Let’s clear up these misunderstandings and share some important truths that can help build strong connections. Unmasking the myths Myth 1: “Too much process and structure make us feel too much like a business.” Truth 1: Embracing efficiency in board engagement Some people think that having too many rules and plans makes our board feel too much like a business.

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Navigating Nonprofit Data Warehouses: A Comprehensive Guide

DNL OmniMedia

Nonprofits collect and generate vast amounts of data, ranging from individual donors’ contact information to program outcomes, but they often struggle with organizing and utilizing the information effectively. This is why data warehouses can have such a significant impact on nonprofits. A nonprofit data warehouse provides a unified view of an organization’s data, enabling nonprofits to gain valuable insights, make data-driven decisions, and optimize their operations.

Data 52
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Shining a Light on Volunteer Week 2024!

Greater Giving

Celebrate Service: Shining a Light on Volunteer Week 2024! It’s that time of year again! From April 21st to 27th, 2024, we celebrate National Volunteer Week – a dedicated time to recognize the incredible impact volunteers have on our communities. This year’s theme, “ Celebrate Service ,” is a beautiful call to action, reminding us to shine a light on the people and causes that inspire us to give back.

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Keep Your Donors’ Data Safe with These 5 Steps

DonorPerfect

You have the privilege of serving your community through your mission. As a leader who serves others, you have countless donors who trust you with their money and their information. As such, it’s important for you to safeguard this revenue and their information by finding strategies that work for you and your team to ensure Read More » The post Keep Your Donors’ Data Safe with These 5 Steps appeared first on Nonprofit Technology & Fundraising Blogs.

Data 52
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How to Design a Seamless & Personalized Digital Donor Journey

Speaker: Tim Sarrantonio

The average nonprofit uses five or more different software platforms to create their donor’s journey, making the experience clunky and disjointed. If you want to design a magical online giving experience for donors, making their journey as seamless as possible is key. In this webinar with expert Tim Sarrantonio, you’ll learn the fundamental steps to create an immersive and personalized online giving experience for your donors.

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15 Cost-Effective Summer Fundraising Ideas to Boost Revenue

OneCause

Make the most out long days on a low budget with these 15 affordable fundraising ideas that will bring in revenue!

Ideas 64