Remove Donor Remove Headline Remove Rate Remove Spam
article thumbnail

Practical, Actionable SEO Tips for Nonprofits

Nonprofit Tech for Good

Over time, a high exit rate signals to search engines that your content is not helpful to visitors, which can negatively affect your ranking. Nikoleychuk predicts that search engines will release more spam and useful content updates in 2024 to try and weed out low-value content.” This, in turn, impacts click-through rate (CTR).

Action 258
article thumbnail

10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

It’s an ideal community to connect co-workers, influencers, donors, and corporate sponsors. And while that may sound low, it is double the rate of Facebook Pages. If your nonprofit is going to use LinkedIn Pages, then commit to posting a minimum of 2-3 times per week to maximize your click-through rate (CTR) and engagement.

Linkedin 361
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Essential Tips for Email Marketing

ASU Lodestar Center

Email marketing is an essential piece of any nonprofit communication strategy, especially if it's going to be used as a tool for donor engagement and fundraising campaigns. However, how can you ensure that your donors will even read your email? Some are tagged as relevant, and some are not-- these often land to the spam folder.

email 40
article thumbnail

Simple Ways to Analyze Nonprofit Email Performance

Connection Cafe

Open Rate: If you manage an email campaign of any size, then you’re familiar with an open rate. For example, if 100 people received your email and 20 people opened it, then your open rate is 20%. Click-through Rate: Once again, this is a term with which you’re likely familiar. Knowing any of these rates is easy.

email 32
article thumbnail

Create the ultimate nonprofit email newsletter

Get Fully Funded

One of the best ways to stay in touch with your donors on a consistent basis is through a nonprofit email newsletter. When done well, email newsletters can be fast and cheap for you and heartwarming for your donor, basically meeting everyone’s needs. Stay in touch with donors to create regular communications (consistency).

article thumbnail

SEO For Nonprofits: A Beginners Guide To Digital Marketing Success

Nonprofits Source

Before we dive into those factors, I think it’s important to discuss why SEO is important for nonprofits and how donor preferences are driving the need to invest in search. Donors are shifting their preferences to online giving as their preferred method of donating to causes they care about. Last year saw a 7.9%

article thumbnail

EOY Recap: quick takeaways for fundraisers

M+R

Some of the nonprofits that reported the largest increases in revenue are those providing direct relief in Gaza and Ukraine — urgent, headline-driven campaigns coinciding with the end-of-year season can yield record-breaking results. At the same time, we are seeing big increases in Donor-Advised Fund giving. Check it out! )