Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2009

.    A few days ago, I asked " What are the best metrics to track your blog's ROI and make improvements? "     Reader engagement consists of metrics for: Conversation (commenting). We also check for metrics for existing posts for a set length of time. (We've

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Metrics Bookmarking Analysis Feeds 71

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 15, 2009

This interactive webinar experience will begin with a plenary session providing an overview of social media strategy, organizational adoption issues, capacity, metrics, and strategy execution. Goal: To understand how to use listening strategically and the tools and techniques required. Listening/Engaging. Presenter: Beth Kanter.

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Digg Storytelling Social Media Channel 81

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 3, 2009

It's look at what's wrong with public relations in an age of social media, a complete social media primer from the perspective of those who work in communications, and lots of incredibly useful information about the art of listening and metrics for the web 2.0 The old Web metrics don't work well for measuring social media.

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Public Metrics ROI Chapter 50

Connection Cafe

DECEMBER 15, 2017

Reddit, Quora, and Digg provide discussion channels. Retargeting should be a constant advertising goal to fuel your multichannel marketing approach. Connect your social to overarching campaign goals. Don’t put too much stock into vanity metrics, such as number of followers, page growth statistics, or number of impressions.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 2, 2007

Object-Based Social Networks: 2004 Think Flickr, delicious, digg, Slideshare. The slide showing SlideShare's popularity metrics and goals sheds some light on metrics for social media. And with traffic that often rivals the New York Times Website, Digg lets users vote their favorite stories to the top of the site.

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Beth's Blog: How Nonprofits Can Use Social Media

MARCH 7, 2009

(I've definitely added that link to my social media metrics personal learning space ) She recently pointed to a blog post called " Ten Ways To Measure Social Media Success " by Chris Lake. A baseline is a measurement that you can use as a comparison to measure progress against a goal or do before/after comparisons.

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Social Media Media Social ROI 50

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 25, 2007

Over the past six months, I've been doing some writing on metrics/analytics in general and Google Analytics in particular. We're using the Idealware stats to explore Google Analytics and to look at some of the basic reports and explain metrics. My role on the panel is to look specifically at Social Media Metrics. evidence???

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