article thumbnail

6 Reasons SEO Is Important to Nonprofits and Why

Nonprofit Tech for Good

Once they find you and are engaged, you can teach them your language. Use the “mullet” philosophy when writing website and blog headlines. Use your keywords in front (the business), and the rest of the headline (the party) in the back. Lead with keywords and people will follow. 2) You can build reputation and reach.

St. Louis 255
article thumbnail

Reflections from Networked Nonprofit Workshop for Latin American NGOs

Beth's Blog: How Nonprofits Can Use Social Media

I was lucky enough to be working with the digital strategy coordinator, Maria Rubi , from the Mexico office. She is not only fluent in English (and four other languages in addition to her native Spanish), she is also an excellent trainer and facilitator. We came up with some really practical and useful models.

professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

What is a Widget?

Beth's Blog: How Nonprofits Can Use Social Media

Wikipedia's definition of widget also points to some popular, cultural, and technical, including: A comic book character and copyrighted image. Web Widgets often but not always use Adobe Flash or JavaScript programming languages. Streaming Headlines or Other Content from other Blogs or Links. - RSS widgets as seen on AFP Blog.

Widget 61
article thumbnail

Philanthropic Leadership: Engaging Board Members As Fundraising Ambassadors

Bloomerang

I’ve managed campaigns ranging from about $5 million to over a billion dollars in health care, education, arts and culture, and advocacy sectors. And the headline was that this $471 billion was a new record for charitable giving in the United States. It builds a culture of trust and respect.

article thumbnail

M+R’s Guide to A More Inclusive Media Relations Approach

M+R

What is our ideal headline? Language to use + avoid in pitches We always want to be mindful of the language we use to describe impacted people and communities. The best course of action is to always politely ask what language the individual uses to describe themselves, and if they would like you to use the same.

Guide 73
article thumbnail

Create the ultimate nonprofit email newsletter

Get Fully Funded

If you write too formally, write in 3 rd person, or write about how great your nonprofit is using ego-centric language, it doesn’t feel connecting at all. Use hero language like “we couldn’t have done it without you” to engage the donor. Use headlines to let the reader know what to expect in each section. No acronyms or jargon.

article thumbnail

How to Makeover Your Nonprofit Homepage: 3 Top Strategies

Greater Giving

Showcase your mission statement as a sub-headline beneath your nonprofit’s name to grab your visitors’ attention and let them know what your organization is about right off the bat. Keep these tips in mind when creating your CTAs: Be specific: Make sure your CTA language accurately describes the action you want your supporters to take.