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New Email Tests Improve Clicks, Slow Exiting

The NonProfit Times

A matching grant pledge prior to the big day encouraged supporters to dig deep, resulting in a 40% revenue increase compared to the previous year’s total by the time the day drew to a close. A second matching grant offer enabled leaders to extend the giving via two more fundraising emails the next day.

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5 Nonprofit Blog Best Practices to Engage Readers

Neon CRM

Write for Your Reader, Not Your Organization When it comes to nonprofit blogs , many think it’s just a place to talk about the organization’s latest news, like new grants or initiatives. Donors probably don’t care about grants, but they do care about hearing from someone who has firsthand experience with the condition.

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Millennials and Direct Mail Campaigns: A Crash Course

Achieve

explain how your CRM can be used to track and populate your letters with details that give each letter a personal touch. . ? . Repeat contact is essential to. 14% of nonprofit emails are sent to spam folders and posts on social media websites like Facebook only reach 4% of supporters. Grant Cobb. Guides like.

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Free (and Cheap) Mass Texting for Nonprofits

Whole Whale

The FCC is also a lot more strict about SMS spam versus email, so you have to do it the right way (here are 5 ideas to get your organization started with mass texting ). Please don’t contact us about getting on this list if the tool isn’t upfront about pricing. 01 per text depending on your plan). Free and low-cost mass texting tools.

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The Nonprofit Fundraising Strategic Plan Guide

Everyaction

Check your organization’s website, recent RFPs, grant proposals, etc. Where are the milestones in our history that best display our track record of success and/or history of serving our community? Most nonprofits take advantage of basic fundraising avenues like events, direct mail, corporate philanthropic giving, and grants.

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Software to Build and Grow Your Nonprofit

Tech Soup

Excel 2010: Develop spreadsheets and keeping track of data. Outlook integrates your email with calendars and contact information. And, to make navigating the program easier, we’re created the Microsoft Donation Center, where eligible organizations can track Microsoft requests, see donations received to date, and more.

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GUIDE: Using Donor Personas to Maximize Your Nonprofit Fundraising

The Science Behind Engaging your Supporters

Also worth considering: your software should provide easily-browsed and highly-sortable donation history for each contact. You can show Susan that the feeling is mutual by tracking her interests and sharing stories that demonstrate how her support moves your work forward. Luna Lapsed Donor. Finally there’s Luna, the lapsed donor.

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