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Is Instagram Useful for Nonprofit Marketing?

Beth's Blog: How Nonprofits Can Use Social Media

Instagram, the mobile photography app, has been getting a lot of attention lately. From critics saying it is killing photography to hype and hoopla from marketing pundits saying it is a must-have as part of your “visual marketing tool box.” It boils down the techniques to simply: Curate, Snap, Hashtag, Engage, and Repeat.

Marketing 109
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Nature Conservancy Instagram Contest and Other Examples

Beth's Blog: How Nonprofits Can Use Social Media

Here’s how it works, according to their recent Facebook and Tumblr posts: The Nature Conservancy has used photo contests to crowdsource photos from its network through social media in the post, as far back as 2008 when it ran a contest on Flickr. There are some obvious benefits: Engaging its network beyond the like on Facebook.

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Cameras for Cambodia

Beth's Blog: How Nonprofits Can Use Social Media

I posted her notice on several other channels (adoptive parents of Cambodian kids, flickr Cambodian group, etc) and she is getting inquiries and offers of more cameras. C4C will teach them basic photo techniques, pay for developing and enlargements, and hold exhibitions in Cambodia, the US and Paris (summer/fall 2006), and beyond.

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Pinterest Nonprofit Benchmarking with Pinerly

Beth's Blog: How Nonprofits Can Use Social Media

My goal wasn’t to compare raw numbers of each organization’s Pinterest scores to each other, but more to use the numbers to find those with highest engagement and reach and take a look at their boards, techniques and content. The board topics with the most followers from this sample of seven early adopters include: Photography.

Benchmark 102
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10 Steps to Extension Professional 2.0 Remix

Beth's Blog: How Nonprofits Can Use Social Media

A blog with the comments feature enabled allows or sharing photos in flickrs allows Extension program participants to discuss plans and programs. Technorati tracks these links, and thus the relative relevance of blogs, photos, videos etc. Photo Sharing around an organization's programs/mission - Global and National Youth Day.

Remix 50
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What I Learned In London at the Future of Social Conference

Beth's Blog: How Nonprofits Can Use Social Media

Photo by Social Misfits. Storify with Tweets and Photos. They post a photo of the recipient on their Facebook page and tag the donor as a way to say thank you. The site shows photos that capture the mundane moments of everyday life in a beautiful way. My blog post with slides and links. Just Giving.

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Lean Impact Series: 10 Changemakers Using Lean Startup Methods For Greater Social Impact

Beth's Blog: How Nonprofits Can Use Social Media

The ideas and techniques in Lean Start Up movement also work for nonprofits and what some are calling “ Lean Impact.” One test in particular focused on design and photography, using splash pages for a contest called “Dinner with Barack”. In the following test we had two photos. Deepa Bachu, Fasal (Creator).

Impact 122