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Driving Donor Engagement: Five Essential Elements of the NPO Website

Byte Technology

So the question is: what elements of your website are most crucial to engaging visitors, to making them understand your message and to become vested in your cause to the point where they’re willing to support you with their time, their talent or, most importantly, with their money? Is your mission clearly stated on your website?

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How to Sell Millennials on Your NPO [Video]

NonProfit Hub

Use pictures, videos and stories to illustrate the great work you are doing. It’s all about the cause. Nonprofits need to sell the cause, not just the organization itself. This is where posting pictures and videos, and featuring stories in general on social media becomes important to your mission. But rather, why.

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Understanding What Motivates Millennials to Give to Your NPO

NonProfit Hub

According to the CEO of Achieve and researcher for The Millennial Impact Derrick Feldmann, “What motivates millennials is a desire to affect THEIR cause through YOUR organization with their friends.”. In a nutshell, to win the hearts (and money) of millennials, we need to help them understand our cause. They support causes.

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[Cause Camp] The Three As of of Nonprofit Content Generation

NonProfit Hub

Advocacy is championing the cause you serve,” Shattuck said. This step is not about your own organization, but about the cause you are serving. You get to prove that you are passionate about your cause not just your organization’s well being. The Global Down Syndrome Foundation does a perfect job advocating their cause.

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Love Thy Donor: 5 Ways to Increase Donor Retention

NonProfit Hub

It has become a fairly common factoid that around 60% of new donors only give once to that cause—however, showing love to your donors can be one of the driving factors behind donor retention. When you boil it down, nonprofit organizations are here for one thing: benefiting their cause. Duh, right? Give the credit to the donors.

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Tap Into Millennial Potential by Creating a Stellar Website

NonProfit Hub

In fact, only 15 percent of millennials didn’t give to an NPO in 2013. If 85 percent of millennials are giving to NPOs, where are they giving? Make your NPO their first choice. Contrary to popular belief, a great nonprofit site doesn’t start with a “sexy” cause. Millennials are set on making a difference.

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The Difference Between One-Time and Lifelong Volunteers: A Short Case Study

NonProfit Hub

But how do you handle inquiries such as this one: “Hello, I am interested in your cause and looking to get involved, what can I do to help?”. Now, let’s apply this to a bigger picture: recruiting volunteers to your nonprofit. Another way to get involved with our cause is to fundraise. It’s an open window.