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Fundraising Lessons from the Father of Advertising | Ogilvy on Fundraising

Whole Whale

A great tool to see how different companies make their product the hero is by looking through swipe files curated by sites like [link]. Or if a certain donation thank-you gift reliably increases donor retention, offer it in campaign after campaign. Having monthly giving programs with regular donation reminders.

Lesson 59
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Great reads from around the web on August 24th

Amy Sample Ward

Survey says: Most noprofiteers blend their personal/professional brands | Big Duck – "Last week I had the joy of presenting a workshop with the fabulous Danielle Brigida of the National Wildlife Federation at the 7th Annual Bridge to Integrated Marketing & Fundraising Conference in Washington, DC. Be passionate. Be creative.

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professionals

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I Need a Good Lawyer

Beneblog: Technology Meets Society

The deep reservoir of pro bono resources provides elasticity for an enterprising and agile counsel who can make the choices of which issues to handle solely inside, mainly with outside counsel, or blended. How to legally minimize the import duties on tablets and smartphones that are donated to us in the U.S., What’s next?

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What I Learned About Crime by Mapping It with Tableau

Tech Soup

What may have taken months or even years to request via the Freedom of Information Act, often in a machine unreadable format such as a PDF file, now only takes seconds to download as a "comma-separated value" (CSV) file. All data analysis and visualization packages are able to read a CSV file. Crunching the Numbers.

Map 36
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A Jargon-Free Guide to Low-Profit Limited Liability Companies (L3C)

NonProfit Hub

In this blend, an L3C is a private organization that does earn profits, but only so that it can conduct business to help a certain cause. Though L3Cs are socially conscious, they’re not tax-exempt , and donations and investments are not tax-deductible. In essence, it operates to better social welfare in some way. Can I start an L3C?

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Are Social Enterprises Viable Models for Funding Nonprofits?

ASU Lodestar Center

The traditional method of receiving tax-deductible donations is to file for 501(c) status with the Internal Revenue Service, an application for 501(c)(3) status designed for a religious, charitable, or educational purpose. In 2014, Goodwill received $3.94

Model 53
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12 Ways We Made our Santa Cruz Collects Exhibition Participatory

Museum 2.0

Because we wanted a really clean design and a personal feel, we interviewed all the collectors to capture their stories, creating labels that blended their first-person quotes with our curatorial commentary about the "why" behind their collecting. But most of the prompts we came up with--how do you curate your digital files?