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Fundraising Lessons from the Father of Advertising | Ogilvy on Fundraising

Whole Whale

Though originally focused on advertising, Ogilvy’s wisdom contains enduring truths around driving action and results that can aid any cause, even with today’s new tools and platforms. Put a human face on the cause through case studies, testimonials, and videos. Blend time-tested principles with bold new applications.

Lesson 59
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Event Management Software for Nonprofits: Top Tools for 2024

Qgiv

With the right event management software for nonprofits, you can run your fundraising events more efficiently, helping you raise more money for your cause. Some of the tools this platform offers includes customizable event apps, registration and ticketing, live polling, surveys, and analytics.

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Cheap and Cheerful Audience Analysis for Nonprofits

Beth's Blog: How Nonprofits Can Use Social Media

One of the more chilling innovations in marketing over the past few years is called “predictive analytics” It’s this blend of statistical analysis, data mining and psychology which enabled Target to conclude that a teenage girl was pregnant before her father did. What websites and blogs do they read?

Analysis 105
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5 Nonprofit Tips to Boost the Website Experience for Members

DNL OmniMedia

This could include discussion forums, live chat support, or interactive polls and surveys. This can include: Traditional credit and debit card payments Direct bank transfers Mobile wallets By accommodating different payment methods, you can make it more convenient for individuals to support your cause in a way that suits them best.

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End-of-Year Event Fundraising

The Modern Nonprofit

Estimated Reading Time: 7 minutes END-OF-YEAR EVENT FUNDRAISING The final quarter of the year unfolds with a blend of reflection and anticipation. This is a great opportunity to leverage peer-to-peer fundraisers to organize their own fun night of their choice and gather friends for a good cause.

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How Corporations Can Improve Workplace Giving without Increasing Administration

Givinga

A Glassdoor poll found that 75 percent of the workforce expects employers to support important initiatives in their communities.¹ A Glassdoor poll found that 75 percent of the workforce expects employers to support important initiatives in their communities.¹ A few of the processes involved have included: Charity research and vetting.

Giving 40
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Do You Need a “Communications Manager” or a “Community Manager” at Your Nonprofit?

NTEN

Traditionally, the job of communicating with supporters about your cause has been the responsibility of your "Communications" staff. I also informally polled the NTEN community. But things can get confusing for a nonprofit organization, especially when staffing resources are strapped and many staff already wear multiple hats.