Remove Benchmark Remove Headline Remove Rate Remove Stats
article thumbnail

Nonprofit Email: The Rules of Engagement

Pamela Grow

Well, I’ve got some eye-opening stats that might make you reconsider where to channel your communication efforts. Well, here’s another mind-blowing stat: Radicati Group reports that there are over 4 billion email users worldwide, and that number is projected to reach 4.6 The numbers don’t lie! But what about reach?

email 52
article thumbnail

Raise More By Avoiding “One Size Fits All” Email Appeals

NetWits

Delivering relevant content to your audiences, though, can significantly increase email click-through rates. *. 2) A medical foundation exceeded their fundraising goals and averaged over $1,000 per gift when they personalized their email appeal by: Thanking people for last year’s gift (in the headline and first paragraph).

email 230
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Best Tips to Rock your Online Presence

Care2

Set benchmarks and specific goals for traffic, engagement, and online giving for the year. Monthly Website Stats: Monthly visits, unique visitors, pageviews, pages per Visit, time on site, and bounce rate (aim for under 60%). topic, draft headline, and bulleted ideas to expand on.

Online 71
article thumbnail

Create the ultimate nonprofit email newsletter

Get Fully Funded

If you try to use your regular email, you run the risk of being marked as spam, looking unprofessional, and not being able to measure open rates. Lots of stats and facts. You’ll see your engagement rate drop and unsubscribe rate climb. Use headlines to let the reader know what to expect in each section.

article thumbnail

The Joys of Google Grants, Part 2 - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) February 6, 2009 | Robin Reed Thanks Daniel.

Google 31
article thumbnail

Master These Email Marketing Strategies For Fundraising Success: Nonprofit Link Roundup

Nonprofits Source

According to a benchmark report , the average one-time email gift is $87! However, if you notice deliverability or response rates have declined but your email list is growing, it may be worth taking a look at other providers. Is your audience most receptive to certain headlines or promotional offers? Do you notice a pattern?

email 89
article thumbnail

112 Nonprofit Blog Posts, Articles, and Stories from 2013 You Can’t Miss.

Connection Cafe

From #batkid to #GivingTuesday, the Next Generation of American Giving to Content Marketing for Nonprofits , storytelling to social fundraising, retention rates to relationship building, the roundup below covers it all (and everything in between). Oftentimes, registration rates suffer because of the process itself. The 2nd gift.

Story 54