Pamela Grow

JUNE 28, 2023

Well, I’ve got some eye-opening stats that might make you reconsider where to channel your communication efforts. Well, here’s another mind-blowing stat: Radicati Group reports that there are over 4 billion email users worldwide, and that number is projected to reach 4.6 The numbers don’t lie! But what about reach?

email 52

email Rate ROI Social Media 52

NetWits

NOVEMBER 29, 2011

2) A medical foundation exceeded their fundraising goals and averaged over $1,000 per gift when they personalized their email appeal by: Thanking people for last year’s gift (in the headline and first paragraph). Including how last year’s donations were used. Analyze the stats of previous emails. When making a hard ask.

email 230

email Raise Cancer Info 230

Care2

AUGUST 22, 2013

Share a story, donate money, sign up for a contest, watch a video, etc.). Set benchmarks and specific goals for traffic, engagement, and online giving for the year. Monthly Website Stats: Monthly visits, unique visitors, pageviews, pages per Visit, time on site, and bounce rate (aim for under 60%). Who are the target audiences?

Online 71

Online Tips Calendar Test 71

Get Fully Funded

AUGUST 1, 2022

Lots of stats and facts. Don’t ask people to support your Amazon Smile, grocery store affinity program, search engine donation scam, or anything else that doesn’t generate at least a couple of thousand dollars. For example, if you ask for a donation, that’s a CTA. Give a donation. Cheap cause marketing. Good images.

Newsletter 124

Newsletter email Create Template 124

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2007

Act 2: Selecting An Analytics Tool There are a number of web analytics software tools available ranging from simple web counters, web hosting stat tools and more powerful (and expensive) software packages. What is your benchmark? GA, and stats in general, also kind of serve as a basic feedback tool. And, is it enough?

Screencast 50

Screencast Analytics Measure Web 50

Care2

FEBRUARY 7, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) They might even make a donation or two.

Google 31

Google Grant Adwords Social Media 31

Connection Cafe

DECEMBER 22, 2013

Millenials: It’s been said that they’re flaky, hard to find, and donate once (but rarely twice). Check out this post: Nonprofit Content Marketing – Benchmarks, Budgets and Trends for 2014 and don’t miss the associated Nonprofit content marketing infographic. So, it’s time to get in front of this group.

Story 54

Story Nonprofit Social Media Content 54