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Webinar: Social Media Listening Dashboard

Amy Sample Ward

As social media tools like Twitter and Facebook become core components of nonprofit communication strategies, there is a corresponding need to assess how well programmatic messaging and organizational identity are propagating in those channels: “We Tweet; is anybody listening?&#. Audio recording. Audio & video recording.

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13 Virtual Fundraising Event Takeaways From 4 Marketing Professionals

Classy

Track those goals week by week to see how you are trending and make adjustments along the way to help reach your final goals. Establish Communication Channels for Engagement. This contains things like technical information, event details and schedule, general tips, and team contact info.

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professionals

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Best Tips to Rock your Online Presence

Care2

How do think your target audiences will prefer to get info for this initiative? Create a content calendar for the month including the target publish date, channel (Website, Facebook, Twitter, etc) topic or related initiative, call-to-action, and the staff person responsible for producing each piece of content for the month. Constantly.

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End-of-Year Giving: 21 Best Practices for a Great Campaign

Qgiv

We will target our major donors and monitor our CRM to measure donation sizes to stay on track.” Once you’ve divided your new and existing supporters into segments based on similarities, it’s time to decide what marketing channels you’ll use to connect with those different groups. Plan your marketing thoroughly.

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App Recommendations from TechSoup Staff: Part Two

Tech Soup

Yelp - for finding reviews and other info on all kinds of businesses. The Weather Channel app. - Fitocracy – is a daily exercise tracking app that connects you with a community of ‘fitocrats and also has fun interactive and game-like elements. Carolyn Cotney, Marketing Copywriter. has a great weather map.

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Nonprofits Live: DIY Blogging Recap

Tech Soup

Blogs can — and should — incorporate a mix of text, audio, video, and photos. Looking to other people and channels gives you an idea of what others are talking about and lets you comment on it. Developing content that your audience will want is easier if you look at your blog as a curation tool, according to Coley.

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[VIDEO] The 3 V’s of Virtual Communication

Bloomerang

You can put them in the chat box as well, but we prefer Q&A, I prefer Q&A because it’s easier to track your questions. They could put it on their website, they can put it in their newsletters, and they can run it across all of their social media channels. Okay, I know Lauren [Kotling 00:04:29] raised her hand.

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