Audience Channel Environment Headline 
Media Cause
FEBRUARY 27, 2024
Understanding your nonprofit audiences—their hearts and minds, wallets and worlds—is critical to successfully communicating in an election year. It’s more important than ever to share your mission in a way that is real, relevant, and sensitive to what’s going on within your organization’s environment and the impact of your work.
M+R
JANUARY 24, 2022
But here’s the thing: The audience for a piece of creative must believe the content is relevant to them, or they will ignore it. At its heart, relevance is about understanding who our audience is and what they value, and using our creative to connect to that identity. The question here is: what is already top of mind for our audience?
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The Modern Nonprofit
DECEMBER 4, 2023
Understanding The State of Data Privacy In an era where data breaches headline news regularly, the consciousness around data privacy has reached an all-time high. Growing User Awareness The digital age has fostered an environment where personal data is often considered a currency.
Tech Soup
MARCH 11, 2014
There seems to be a new social media tool or channel every week. I added "Headlines," "Tech," "Equality," and a few others. Off the top of my head, I can think of a few categories I'd like to see added to Paper: Environment, Social Good, and Education. The Bottom Line.
Beth's Blog: How Nonprofits Can Use Social Media
SEPTEMBER 15, 2011
grist.org has succeeded in connecting with a younger audience that not only reads its content but is also inspired to take action. grist.org’s ladder of engagement is elegantly simple and illustrates how their audience makes this journey from passive consumers of information to sustainable living champions.
CauseVox
MAY 11, 2021
But It’s not the size of your audience that matters – it’s how engaged they are. Controversial and provocative topics, large international events, and clickbait news headlines always float to the top due to the amount of engagement they receive (positive and negative). Visuals are imperative on social media channels.
sgEngage
APRIL 22, 2021
COVID curtailed quite a bit of emissions due to lack of commuting and travel, but the pandemic’s impact certainly hasn’t been all positive for the environment. Our environmental challenges aren’t just playing out in the natural disasters we see capturing national headlines. Use Earth Day as a Launching pad.
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