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1 Million Trailhead Badges: Lessons from Salesforce.org’s Trailhead Journey

Saleforce Nonprofit

The challenge was to meet the needs of multiple audiences. Keep in mind that no matter how you’re delivering training and resources, thoughtful design is key to success. Map out your strategy: Literally, draw your map of content and audiences on paper or a slide. About the Author. Peg Giffels.

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Direct Mail Donor Acquisition: 10 Tips for Excellent Campaigns

Neon CRM

Some assume direct mail is ineffective today and that younger audiences don’t want to receive it. As you plan your direct mail donor acquisition campaign, keep the following tips in mind. People often—and understandably—assume that older donors are the only audience to engage with direct mail. ABC (Always Be Consistent!)

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Key Digital Marketing Statistics for Nonprofits: An Infographic

Twenti - Digital Marketing For Nonprofits

Even if you’re a digital marketing pro, you might still be surprised by these facts about the performance of different marketing channels. Instagram for Nonprofits: A Beginner’s Guide. Make sure your website is up to scratch by keeping these six best practices in mind. How can Twenti help? Related Infographics .

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10 Top Virtual Events from the Tech Industry

AccelEvents

Key Takeaways: The event divided topics into four navigable channels: innovation, IT leadership, possibilities, and IT heroes. Key Takeaways: Microsoft knew it had to keep its audience engaged so holding a virtual conference was the way to go. The event was hugely successful, garnering over three million live views and a rating of 4.5

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27 Recommended Affordable or Free Nonprofit Software Tools

Bloomerang

We’ve grouped these solutions into the following categories: Donor Management Fundraising Project Management Communication Design Forms Marketing Events Website Content Management System As you assess each option, keep in mind that seemingly “free” platforms may still come with costs. Top feature: Slack’s foundational feature is channels.

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10 Top Virtual Events from the Tech Industry

AccelEvents

Key Takeaways: The event divided topics into four navigable channels: innovation, IT leadership, possibilities, and IT heroes. Key Takeaways: Microsoft knew it had to keep its audience engaged so holding a virtual conference was the way to go. The event was hugely successful, garnering over three million live views and a rating of 4.5

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How To Create Explainer Videos That Donors Will Love

Nonprofits Source

It also gives you a platform to include a compelling call-to-action that prompt your audience to take the next step – visit your site, fill out a form … – without seeming too “ salesy.” Get To Know Your Target Audience. You can say the same about audiences. Gather all the data you collected and create an audience persona.

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