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Do Negativity And Alarm Really Raise More Funds?

Bloomerang

Does negativity and alarm really raise funds?” —John, CEO of a civic education nonprofit Dear John, This is a top-of-mind question for many fundraising professionals. Science says: We’re wired for negative Sadly, our brains are wired to respond to negative messages. Negative events impact our brains more than positive events.

Raise 91
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Grow Or Stagnate?: Nurturing A Growth Mindset

The NonProfit Times

Hot Tip: Oftentimes organizations have memberships to industry groups or publications that offer an array of benefits that are underutilized, an easy way to extend learning without incurring additional costs. But some people, through circumstances or attitudes, are not motivated to expand beyond their present way of thinking.

Structure 105
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Millennials and Direct Mail Campaigns: A Crash Course

Achieve

Changing marketing tactics to keep up with shifting trends and attitudes can be a full-time job, which is where crash courses like this article can help. benefits of direct mail. Benefits of Direct Mail. But in reality, when done correctly, they can be just as effective as digital marketing. . This guide will explore the.

Mail 94
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The Ultimate Online Fundraising: Guide + 10 Top Ideas

Bloomerang

The benefits of online fundraising Online fundraising offers benefits for both your organization and your supporters. Benefits for nonprofits Your nonprofit benefits from online fundraising as well. Keep in mind that you can (and should) revise your plan in accordance with the other steps listed below.

Ideas 96
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Have a Cup of Tea with Fear

Zen and the Art of Nonprofit Technology

The Amygdala is a small part of your brain that is the center of emotions. It's part of what is often called the "Reptilian Brain" because it's very primitive, and has been around for a long time. Anyway, he's been well trained, and says in his mind, over and over, "Fear is the mind-killer.". .

Brain 179
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[VIDEO] Raising More Money By Asking (And Answering) Better Questions

Bloomerang

Harvey’s going to talk a little bit about getting inside the minds of donors. But if you can get inside a donor’s mind, I think that is the secret to reducing your attrition, which means increasing the number of people who renew and give you gifts year after year. . We’re going to do a little intro. . no, no, no.

Money 106
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Have a Cup of Tea with Fear

Zen and the Art of Nonprofit Technology

The Amygdala is a small part of your brain that is the center of emotions. It's part of what is often called the "Reptilian Brain" because it's very primitive, and has been around for a long time. Anyway, he's been well trained, and says in his mind, over and over, "Fear is the mind-killer.". .

Brain 100