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Do Negativity And Alarm Really Raise More Funds?

Bloomerang

One important study shows that a positive image of a child leads to a higher average gift donation than a negative one. A 2013 article from The Guardian suggests that using negative emotions such as guilt doesn’t lead to long-term giving, but reward emotions such as pride or belonging do, as they enable people to enjoy giving.

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It Takes a Village: Using Peer-to-Peer to End Homelessness

Qgiv

If you’re reading this article, you probably don’t need to be convinced that fighting poverty and homelessness is worthwhile. For example, a 2012 article published by American Health and Drug Benefits found that stable housing contributes significantly to better health outcomes and less utilization of the healthcare system.

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10 Holiday Gifts That Give Back

Have Fun - Do Good

According to the CCNMoney.com article, Splurges Will Be Scarce This Holiday Season : "Americans will spend an average of $923.36 on holiday gifts, which includes $106.67 on me-too purchases, which are the impulse buys that people make for themselves while they're shopping for gifts. This is up a moderate 3.7

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3 Reasons Why Your Year-End Appeal is Not Over

NonProfit Hub

According to the Fundraising Effectiveness Project’s 2015 Survey , only 19 percent of new donors to nonprofits give again after their first gift. In other words, if 100 donors made gifts via your year-end appeal in 2015, only 19 of them will donate again in 2016. And 5K walkers can give a gift through a telemarketing campaign.

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When Your Powers Combine: Why Nonprofit Mergers Should Not Be Feared

NonProfit Hub

The Stanford Social Innovation Review cites three issues that stop nonprofit mergers from happening : getting the boards aligned, finding roles for senior staff and blending the brands. Finally, with a new organization comes new articles of incorporation and bylaws. We Can Work It Out.

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3 Ways to Engage Millennials in Your Cause

NonProfit Hub

This article originally ran in our Nonprofit Hub Magazine. With peer fundraisers and millennial donors in particular, the process of learning how their gift was used is vital. In addition, he leads The Millennial Impact Project , which is an ongoing study of millennials and how they engage with causes. Tell them the story.

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3 Principles Fundraisers Should Adopt from Service Providers

Connection Cafe

Great service providers blend relationship building with unparalleled client service, because they understand that their customers have plenty of other choices. Learn more about donor stewardship in the article: 3 Stewardship Techniques to Scale Your Fundraising Efforts. Playing the Role of Trusted Advisor.

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