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10 Twitter Best Practices for Nonprofits

Nonprofit Tech for Good

Use hashtags strategically to mention important causes, campaigns, and events, but hashtag spamming to try to increase your reach doesn’t work and has a negative effect on engagement. There is a need for that on Twitter, but framing your Twitter story a little more on the positive side can definitely increase your engagement.

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10 LinkedIn Best Practices for Nonprofits

Nonprofit Tech for Good

Content that focuses on thought leadership, rather than inspirational storytelling, best serves the tone of the LinkedIn community. Breaking news that communicates the story of your mission and programs. 3) Monitor your LinkedIn Analytics. and the best way to learn is to spend an hour or so a month studying your analytics.

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13 Tools To Help You Create the Best Nonprofit Social Media Campaigns Ever

Qgiv

Social media is an incredibly powerful storytelling tool for your nonprofit. Buffer also offers analytics tools so you can learn more about your audience’s demographics and keep tabs on what posts perform best. Sprout includes content approval tools, social media analytics, and a shared content calendar view.

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What We Learned at 17NTC: Day 1

Tech Soup

Steve MacLaughlin, VP of data analytics at Blackbaud and author of Data Driven Nonprofits , broke down what successful nonprofits do to manage big data. Data analytics fall into one of four types. Descriptive analytics (hindsight): This answers the question of "What happened?" Focus on human stories, not policies.

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How to Market on a Budget

NonProfit Hub

Also, check your analytics on each site to see which demographic groups interact with your content, then tailor the style and wording of your posts accordingly. . It costs nothing to produce excellent content, even if that content is simply sharing your nonprofit’s story with the world.

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The Nonprofit Fundraising Strategic Plan Guide

Everyaction

The best fundraising strategic plan tells a complete, organized, and analytics-based story that your team can actually use to help your campaign be more successful. Don’t forget - despite the structured, sometimes mechanical feel a fundraising plan can have, storytelling does have a place in the planning process.

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10 Facebook Best Practices for Nonprofits

Nonprofit Tech for Good

2) Craft a compelling message (behind-the-scenes, a call-to-action, a positive story, etc.). 3) Upload visual content that tells the story of your organization. That’s equivalent to sending an email to your supporters and 98% of your emails going to spam folders. 8) Experiment with Facebook Stories.

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