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Check it out, mate! The 2024 M+R Benchmarks Study is here!

M+R

The latest edition of the annual M+R Benchmarks Study has arrived, and here’s your ticket to ride. While search remains the most reliable platforms, nonprofits are experimenting with connected TV, digital audio, and other emerging channels. Keep your eyes out for more info about our mid-summer launch! Sign up now!

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Overcoming Declining Nonprofit Website Traffic

Connection Cafe

Blackbaud’s just-released Online Marketing Benchmark Study for Nonprofits found nonprofit website traffic was down 14 percent in 2012 compared to 2011. It should be noted, like other benchmark reports, nonprofits within the study vary from year-to-year.). Benchmarks are helpful, but your data is what matters most.

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10 Facebook Best Practices for Nonprofits

Nonprofit Tech for Good

There’s a steep learning curve to Facebook Ads and to improve you’ll need to experiment and track your results in Google Analytics. In terms of Facebook Ads cost benchmarks, here is a useful summary from Web FX based on $300 million in spending: 4) Add a “Donate” button to your page and posts.

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5 Ways to Achieve Greater Impact & Effectively Communicate Your Mission

ASU Lodestar Center

This 1, 3, 5 year plan will serve as your road map, illustrating your course and outlining goals and benchmarks to hit. Most plans offer a benchmark against which actual performance can be measured and reviewed (more on this later.) It is important to establish a baseline and set benchmarks and goals to strive to achieve.

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The Nonprofit Guide to Optimizing Website Traffic for Maximum Impact

The Modern Nonprofit

Organic traffic refers to visitors who find your website via unpaid search results, mainly through search engines like Google. Unlike paid traffic from ads, organic traffic comes from people organically discovering your content while searching for information online. Most people trust organic search results more than paid ads.

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SXSW: Social Media Nonprofit ROI Poetry Slam - Slides, Links, and Poems (long)

Beth's Blog: How Nonprofits Can Use Social Media

Deep into the analytics peering, long I stood there wondering, fearing. Updates made by phones to twitter, are searched more easily than before -. Searched using Twitter Search with no URL to look for -. Hashtags: [link] "search #nwf" 3. And as a kicker to have a spot for aggregated info. Looking forward.

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[VIDEO] The 3 V’s of Virtual Communication

Bloomerang

And so I had to come up with ways that made it easier for me to meet my benchmarks, to be successful, and get the results I needed for the nonprofit I was working for at the time. Do you have better opens and clicks, you know, your analytics for your newsletters? Do you have better analytics when you send it monthly versus quarterly?

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