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Nonprofit Analytics: Overview and 13 Analytics for Your Org

DNL OmniMedia

Google AdWords Analytics. Integrate your Google AdWords account with Google Analytics to see AdWords data alongside your other site analytics. While you can learn a lot from AdWords data, we recommend starting by focusing on the following metrics: Clicks per campaign.

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4 Quick Tips to Remember When Planning an Advocacy Campaign

Top Nonprofits

For example, according to Crowd101’s guide to Google’s Ad Grant program , the search engine behemoth donates up to $10,000 in monthly Google AdWords spending to qualifying nonprofit organizations. We also have an ever-expanding blog full of valuable information to help your not-for-profit org reach its potential.

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Is There a Community of #Tech4Good Activists Waiting for You?

Tech Soup

Philadelphia, Pennsylvania: Google AdWords for Nonprofits. Peterborough, Ontario: Domains, Branding, and Identity — NGO,CA,ORG, and more. Las Vegas, Nevada: AdWords Basics. Naples, Florida: Learn How to Write More Effective Emails for Fundraising with John Haydon. Las Vegas, Nevada: Online Courses (Storytelling).

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September Communications RoundTable : A Social Media Sharing Fest

NTEN

Much like Google Adwords, the Facebook Ads are pay per click, so they're a more cost-effective form of traditional advertising. If you're creating a hashtag for your org or an event, make sure you register it with Twapper Keeper. (No, Then we switched topics to Twitter. No, not trapper keeper.)

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Google Media = Nonprofit Grants, Blogs, Video and Maps Galore

Connection Cafe

Google AdWords. Everyone knows what Google Adwords are but what you may not know is that Google offers Google Grants (see previous rants on how great these are here ) of up to $10K per month to nonprofits to create their own ads and keywords and target them to specific users. Enroll subscribers. Recruit volunteers. Promote events.

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Storytelling Through Paid Advertising

NTEN

I want to share the basics that your org should think about. Google Display Network ( [link] ): Google Display Network, which runs on the same platform as AdWords, is the more complex of the two. They don't understand that advancing the reach of a powerful story through ads isn't as difficult or expensive as they think.

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The Joys of Google Grants, Part 1 - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

$10,000 worth of free advertising each month through Google’s AdWords program ? Google AdWords charges are calculated on a cost-per-click basis. But a few months later, we were seeing our AdWords click-through rates of 600 per day. my co-workers and I knew it was at least worth trying. It was free , after all.

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