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How to Run Facebook Fundraising Ads: 5 Simple Steps

Nonprofit Tech for Good

Brent Merritt is a digital strategy consultant at Metric Communications and blogger at The Caliper. The Ads Manager interface is not particularly intuitive, and the advertising advice offered by Facebook and third parties is almost always focused on e-commerce rather than nonprofits and advocacy campaigns.

Facebook 228
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What is your organization’s “One Metric That Matters”?

Beth's Blog: How Nonprofits Can Use Social Media

The other is about using data to make decisions, but for the start up audience. They have some ideas in common – including finding the “One Metric that Matters.” While the book is geared for start ups, the advice is certainly applicable to nonprofits. What is the one metric that matters for your organization?

Metrics 101
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13 Virtual Fundraising Event Takeaways From 4 Marketing Professionals

Classy

Registrants: Classy aims to increase the total number of registrants for the Collaborative year over year, so Alexa’s team reviews this metric first. The Classy team focuses on engagement metrics during the virtual event to encourage continued participation and see how invested the virtual audience is. Spend Time in Pre-Production.

Virtual 105
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The Art of Aligning Social Media Strategy With Communications Strategy

Beth's Blog: How Nonprofits Can Use Social Media

Social media requires a little bit of micro planning - those small tests and this could be a tension point for social media strategy mixing with communications. Right now the cards have questions and this group was asking for experiential advice on the cards. There was a request for another set of cards that might have some metrics.

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Donor Data Migration for Nonprofits: Explained

Neon CRM

In this article, we’ll cover how to create a donor data migration strategy with deep dives into data mapping, data cleaning, and testing. Define specific metrics and outcomes you expect from the migration to guide your strategy. Now you’re ready to move onto the next phase: Cleaning your data so that it’s ready to migrate.

Data 52
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The 5 Levels of Chatbot Safety & Unregulated Autonomous School Buses 

Whole Whale

Put another way, the level of safeguards and testing should proportionally increase with the risk of harm to people. On the surface this may seem safe until it is tested with slight edge cases like the Washington Post did: Snapchat tried to make a safe AI. We think rule 1 should be doing no harm, so 0% is the threshold on this test.

Teen 52
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[VIDEO] How to Raise 25% More from the Right Funders in 2022 and Beyond

Bloomerang

But I think it’s important for you guys to recognize some of these trends that we all see and just know that you are so not alone in doing these things or hearing this advice because you guys, the amount of time I wasted over 13 years waiting for a warm introduction or sending the wrong cold email. I talk about this a lot.

Raise 90