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Is Influencer Marketing Part of Your Nonprofit’s Social Media Strategy in 2018?

Beth's Blog: How Nonprofits Can Use Social Media

Rob Cottingham, Social Signal – Cartoon for Measuring the Networked Nonprofit. It is not too early to start thinking about your nonprofit’s social media strategy for 2018, including how you want to capitalize on social media trends that will have maximum impact in 2018. Read Blackbaud’s white paper on how to engage with them.

Influence 115
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4 Steps to Implementing Your Social Change Strategy: A Case Study with SEFCU

Connection Cafe

As a results consultant I had the pleasure of working with the SEFCU team to design a measurement framework that enabled SEFCU to become more targeted and specific about how they wanted to invest their human and financial capital to ultimately be able to demonstrate their success toward their end desired result of “measuring lives improved”.

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Innogive Conference Panel Resources: Mobile is the Needle, Social is the Thread

Beth's Blog: How Nonprofits Can Use Social Media

But it is also theme of a panel that I’m moderating at the Innogive Conference on Monday, April 2 that will focus on how this trend is and will continue to impact nonprofits’ communication strategies. She is the co-inventor of Goodwill’s patent pending online donation impact calculator. Her blog is Contentious.com.

Mobile 99
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The NMC Symposium for the Future: Prepping for Virtual Keynote about Nonprofits in 2020

Beth's Blog: How Nonprofits Can Use Social Media

The 2009 NMC Symposium for the Future , the fourteenth in the NMC’s Series of Virtual Symposia (October 27-29th), will explore actual and potential applications of technology that could impact issues of global importance over the next five years and beyond. The Stars Our Destination by Gardner Campbell. Wait a minute! Isn’t that scandalous?

Virtual 84
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Museum Photo Policies Should Be as Open as Possible

Museum 2.0

How do you measure the potential lost income from a photographer not buying a postcard against the online impressions his photo makes on others? First, every time a photo is shared, it extends the reach of your objects and exhibit stories. At the conclusion of Jenkins' paper, the team claims: "So what is spreadable media good for?

Museum 54
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This Digital Marketing Process Will Make You Write Better Content

Nonprofits Source

To a large extent, understand the market forces at play that help or hurt your chance for success; think SWOT analysis and marketing mix. Measure – Prove to leadership that the investments made are yielding incremental results toward your goals. Introduction. Repurpose Content Into New Mediums.

Process 98
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Technology for Whom? Owning Our Platforms

Non Profit Quarterly

For example, Lyft doesn’t report total individual fares to drivers at all, and only reports weekly aggregate fares for individual drivers, while a California study by Mission Local found that Uber reports fares to drivers that are measurably lower than the fares actually paid. 39 This is a tiny share of the U.S. trillion in assets.

Platform 140