sgEngage

MARCH 22, 2022

One of the best methods to increase your donor retention is to leverage your overall communication strategies. But first, let’s compare how the major communication channels of direct mail versus digital communications play a role in donor retention. Direct Mail versus Digital Communications . Personalize all appeals .

Retention 94

Retention Communication Donor Strategy 94

Bloomerang

OCTOBER 30, 2023

More than 98% of all donations go directly to feeding programs for people facing hunger. When I asked him about the ultimate point of paying attention to the donor thank you process, he said, “ Retention. Thanking a donor well increases donor retention multiple times. There’s nothing better than that.”

Feeds 82

Feeds San Antonio Donor America 82

Allegiance Group

JUNE 7, 2023

While nonprofit organizations should always actively recruit new supporters, you need to maintain a healthy balance between acquisition and retention. A 2022 Fundraising Effectiveness Project study found while overall fundraising grew by 2.25%, retention rates declined. Direct Mail Donor Acquisition Strategies.

Donation 52

Donation Practice Fundraising Gift 52

Connection Cafe

APRIL 5, 2010

Here are some thoughts I took away, for anyone who wants to stack the deck against poverty & hunger, despair & disease. I bet they use direct mail in their retention mix, too, since they pretty soon have their customers’ billing addresses.

Social 40

Social Game Hunger Social Media 40

Bloomerang

JULY 6, 2022

Monthly donations are automatically drawn from donors’ accounts, meaning they don’t have to input their payment information or mail in their donations every time they want to give. Direct mail. If you have supporters’ home addresses, you can use direct mail to reach out with personalized or handwritten letters. Flexibility.

Program 95

Program Giving Create Tips 95

Bloomerang

NOVEMBER 5, 2021

It’s how do we really create this retention? Because it’s not just about the issue, because let’s say you’re helping with hunger relief, well, there might be 10 organizations in your community helping with hunger relief. You can do email, you can do direct mail, you could take them out for coffee, right?

Money 96

Money Personal Relationship Raise 96

Bloomerang

OCTOBER 2, 2021

You’re a food bank, or in some way, you help with food scarcity and hunger issues. You manage them separately, that’s great, but if you manage them together, the return on investment for both products is going to rise because my fundraising database has to work well and be set up in a way that works well with my mail tool.

Technology 100

Technology Video Nonprofit System 100