Cut Through the Clutter: Why Storytelling Matters for Nonprofits
Nonprofit Tech for Good
NOVEMBER 21, 2019
Stories also need to connect, inspire and motivate people to act. People want to know and see the impact of their donations. A good strategy is to use a first-person perspective to create authenticity and a sense of personalness. It is no secret that people tend to put off doing something important until the last minute.
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