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Donate to Hurricane Sandy Relief

Beth's Blog: How Nonprofits Can Use Social Media

Hurricane Sandy has crippled the East Coast is this morning’s New York Time’s headline. But the story is personal for me. You can only look at the photos for so long before you want to do something. ACBoardwalk #Frankenstorm #Sandy twitter.com/ChrisBonanni/s….

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News Media: Take Responsibility for Your Influence

Have Fun - Do Good

I''m tired of the news. Browsing the headlines on The New York Times , CNN , USA Today , and Google News'' sites is one long litany of horror: Murder. Things will not get better unless we see news stories that describe our challenges and possible solutions. Photo by cloudzilla. Selfishness.

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10 New Year’s Resolutions for Nonprofit Social Media Managers

Nonprofit Tech for Good

and training (HTML, photo-editing, social and mobile media best practices ). My mind wanders after a couple of paragraphs even when reading New York Times Bestsellers. You are not going to be a very good storyteller if you don’t read stories. The era of winging it in social media is over.

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[Book Interview] Nonprofit Example of Social Media Excellence: Big Cat Rescue

Nonprofit Tech for Good

We have 325 social media sites that we post to regularly, but in addition to all of the ones that everyone knows about, two of the most effective are Posterous and TrafficGeyser because we can post once to these accounts and they syndicate out to hundreds of article, podcast, blog, video and photo sites at once. Anything else?

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How Facebook Changes Are Impacting Engagement on Brand Pages and What Nonprofits Should Do About It

Beth's Blog: How Nonprofits Can Use Social Media

Here are some patterns of success: To expand reach, new, recycled, and interesting content is key, but posting too frequently can cause people to hide or unlike you. The art of writing good teaser headlines is critical to getting more interaction. Engaging photos, especially of local places and animals work well.

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grist.org: Measuring Along the Ladder of Engagement

Beth's Blog: How Nonprofits Can Use Social Media

The steps include reading, commenting, and sharing stories of personal behavior change. Says Giller, “Our content often plays off of breaking news, so real-time analysis can be really valuable in editorial choices.”. Source: grist.org. Source: grist.

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22 Email Ledes That Always Work!!

M+R

Person] is a person whose story I am going to tell you now A powerful way to communicate authenticity is to tell a true story about a real person and provide real details about the way your reader’s action will have an impact. Rip from the headlines The news is urgent, tangible, and real. We know that.

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