Bloomerang
OCTOBER 30, 2023
There, they welcome local hunters to donate specific, legally tagged, wild game meat, including deer, and they’ve designed an FDA-approved butchering process to package the meat for community members who select that food option. I asked Aaron about Feeding America’s current commitment to direct mail. It’s popular ,” Aaron shared.
The Science Behind Engaging your Supporters
SEPTEMBER 21, 2018
Even when you’re on the top of your game, some opportunities inevitably fall through the cracks. For this group, make between two and eight solicitations a year, mostly via mail. Make sure to go through a quick training and provide a script that folks can use when they reach a donor’s voicemail. Make Fewer Asks.
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Connection Cafe
JANUARY 14, 2019
In fact, some would state that hyper-personalization will be a real game changer for annual giving, aka the mass marketing portfolio, in the charitable industry. As we crawl into a new year, hyper-personalization is a buzzword slowly creeping into the charity lexicon and bound to increase its prominence as the year unfolds.
Nonprofit Tech for Good
JULY 5, 2019
No, you don’t need an advertising budget in the millions to get in the game. While your organization accounts work to build an authentic community, share your story, and advance your brand strategy, playing the game as it was intended (person-to-person) can drive even more meaningful engagement with your cause. .
Bloomerang
DECEMBER 16, 2021
So we’re going to talk about scripts, and strategy, and tactics, yes, but we’re also going to step into greater courage. I don’t have time for these games.” So sample scripts here could be, “Hey, I’m following up on our previous conversation. Get on my mailing list, julieordonez.com/list.
Bloomerang
JULY 17, 2023
Mail The gold standard is a prompt and personal mailed thank you letter. It’s why I advocate mailing a thank you letter to donors who give online, in addition to the immediate email receipt. Let them know they’ll receive their ‘official’ thank you later in the mail. It’s fine, but won’t help you win the game.
Get Fully Funded
JUNE 6, 2022
Until you know differently, treat everyone as if they’re capable of making a game-changing gift. You can also track all your interactions with each donor in your software, just to keep everything in one place. Never assume someone’s capacity to give. Don’t assume they have no money based on the way they dress or the car they drive.
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