Social Media Breakfast Leverages Two Truckloads of Tyson Food Donation for Boston Food Bank!
Beth's Blog: How Nonprofits Can Use Social Media
DECEMBER 10, 2008
Tyson Foods was willing to donate 100 pounds of protein to the Boston Food Bank per comment on its Hunger Relief blog. . Will post the slides if I can find them). Social media is a component of the marketing/fundraising plan. To kick off the event, Bob Collins and I organized a call to action for the group.
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