The Modern Nonprofit
JANUARY 23, 2024
Estimated Reading Time: 3 minutes Emailing Like a Pro: Navigating Gmail and Yahoo’s New Sender Requirements Imagine this: You’ve crafted the perfect email for your nonprofit’s big campaign, hit ‘send,’ and then… silence. Your message never reaches its audience, lost in the digital void.
Media Cause
NOVEMBER 28, 2023
On February 1, 2024, Google and Yahoo will roll out new requirements, which include bulk senders authenticating their emails, making unsubscribing easy, and staying under a spam rate threshold. Low User-Reported Spam: Senders must stay under a 0.3% spam rate threshold or risk being marked as spam.
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The MatrixFiles
JANUARY 12, 2022
This past holiday season, I decided to declutter my digital life. I have unlimited storage in Gmail, which is a good thing and a bad thing. I hesitate to press Spam on most of the messages I receive because most are legit businesses and many are newsletters I subscribed to a while back. How about you? Where do you have clutter?
Nonprofit Tech for Good
JUNE 1, 2021
The 2021 Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. Increasingly, emails are being filtered to the Promotions Tab in Gmail or to spam folders in Outlook. Why the Open Data Project?
Pamela Grow
JANUARY 24, 2024
If yours is a smart nonprofit and you put your digital focus on email marketing, buckle up because changes are on the horizon from Google and Yahoo, and we’ve got the scoop. It’s estimated that Gmail and Yahoo represent 32.2% Keep Spam Rates Under 0.3%: Don’t be the annoying spammer in people’s inboxes.
NonProfit Hub
JANUARY 28, 2021
a well-established digital marketing automation platform ? Nonprofits lose about $15,000 per year of donations due to wrong targeting and missing out spam filters, which blocks the emails from prospects.”. One of the main downsides could be a poor response rate or spamming of your emails. . According to Mailchimp ?
Nonprofit Tech for Good
AUGUST 9, 2021
This is the eighth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Gmail, Yahoo, etc. Over the decade that followed, most groups became overrun with spam and tech glitches, and as a result, LinkedIn Groups almost became obsolete.
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