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An Offline Social Media Exercise That Improves Online Content

Tech Soup

The other influencer can be that as a card is passed around that has a lot of engagement (stickers), that could either spur or deter folks. This exercise helps point out how the different types of posts are received. Feel free to remix, modify, and share this exercise. For my cohort, I prefer the anonymous route to reduce bias.

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Social Media Integrated Campaign Case Study Slam: SSIR Social Media on Purpose Conference

Beth's Blog: How Nonprofits Can Use Social Media

Humberto Kam talked about how they engage with influencers and let them spread and remix their content. The next set of case studies came from ACLU-Northern California and IDEX and both touch on cultural differences and translation on social media channels and how to optimize. His take away: “Let the talent be themselves.”

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Don’t Roast a Hen for Every Meal: Making Nonprofit Marketing Doable

Forum One

Us e the content you've already created and reheat or remix it over time and across channels. Share it in different pieces. You use the same ingredients and recipe, but you can reheat / remix the ingredients by creating a short and scannable piece with a few new insights mixed in. Tags: Influence Internet Strategy.

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How Much Time Does It Take To Do Social Media?

Beth's Blog: How Nonprofits Can Use Social Media

Time Chart - See Flickr Discussion on Version 1 Wanna Remix it? " I've been thinking about remixing that slide so it matches the framework I set up for WeAreMedia tactical modules. Download it here. I usually do this in a room with a quick poll, but I wanted to push myself to create the content based on their questions.

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Measuring Engagement and Return on Relationships

Beth's Blog: How Nonprofits Can Use Social Media

I happened to see a wonderful remix of this from Buzz Canuck called " The 27 Types of Twitter Conversations." A slightly different approach than demonstrating impact. You're tracking relative increases and decreases to your influence over time and helps you refine Twitter strategies. She gives us some suggestions for tools.

Measure 67
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Dancefloor and Balcony: What I learned about emergent online collaboration from Eugene Eric Kim

Beth's Blog: How Nonprofits Can Use Social Media

The focus of Eugene's work with this network was to better understand its community, the most promising group practices, and have an open discussion that would facilitate learning and interaction among these leaders who were miles apart, spoke different languages, and had Internet access challenges. We visualize networks in a different way.

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How Mature Is Your Nonprofit’s Social Media Practice?

Beth's Blog: How Nonprofits Can Use Social Media

In this model, there are four different levels of social media practice: Crawl, Walk, Run, Fly. The organization has strong capacity in content creation as well as repurposing or remixing across channels. The organization has adequately engaged and built relationships with key influencers whether organizations or individuals.