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The Small Nonprofit’s Guide to Inspiring Calls To Action

Get Fully Funded

Use A/B testing to assess the effectiveness of your CTAs. For instance, you might include powerful CTAs that encourage visitors to “Become a Monthly Donor,” “Explore Our Volunteer Opportunities,” “End Hunger Now,” or “Protect Endangered Species.”. When it comes to digital design, white space is your best friend.

Action 64
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Nonprofit Market Research: What It Is & How To Get Started

DNL OmniMedia

Where would you like to test your hypotheses against actual research? If you’re struggling to articulate your objectives, consider partnering with a nonprofit marketing consultant early in your market research process. You’d then draft research questions and strategies to test whether these assumptions are true.

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Introducing the 2021 Classy Awards Leadership Council

Classy

Designs and launches new initiatives, drives organizational strategy, and helps chart the future of Feeding America. Double-certified neurologist and preventive medicine specialist with a background in public health, working toward the transition to replace the use of animal experimentation with superior human-based testing methods.

Award 57
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Heartland Pride: Winner of the #npfail Little Bets Contest

Beth's Blog: How Nonprofits Can Use Social Media

Working With Consultants. Dominican Sisters of Springfield, IL : When hiring a consultant, always do your due diligence. If the project includes an assessment and learning process, design it so people can easily learn from one another. Test your assumptions. Taking the high road in partnerships always works. Fundraising.

Contest 93
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14 Nonprofit Books Recommended by Top Industry Experts

Classy

Learn how to build, design, and innovate upon an effective digital fundraising program with this book, which includes everything from email marketing best practices to digital advertising strategies, to systems to future-proof your fundraising. .

Industry 139
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End-of-Year Event Fundraising

The Modern Nonprofit

Hands for Hunger raised over $12,000 in donations through its first Online Virtual Concert. Still a perfect venue for cultivating sponsorships, you can offer creative rewards like a mention in the event credits or, for an extra high touch, offer breakout rooms to mimic backstage VIP passes to meet and greet the artists.

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End-of-Year Event Fundraising in 2021

The Modern Nonprofit

Hands for Hunger raised over $12,000 in donations through its first Online Virtual Concert. Virtual Events Best Practices and Vendor Resource Guide – a very thorough guide from Achurch Consulting and Ellipsis Partners. You can incentivize higher contributions by offering a recording of the event at higher donation levels.