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Will Nonprofits Move Away from One Big Gala Every Year?

Greater Giving

Nonprofits held many virtual events throughout the year—potentially kicking off an industry-wide trend that would change how we view event-based fundraising. Putting on a beautiful signature gala is usually an expensive endeavor, requiring a venue, catering, stage and sound management, decoration, and more. Virtual Events Cost Less.

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Guest Post: Facebook Video Tips from Non-Profit Marketers

Beth's Blog: How Nonprofits Can Use Social Media

Ashley Sullivan, Community Engagement Specialist for The Jane Goodall Institute , underscores that storytelling is key to getting seen on Facebook. “As 16:9 ratios require that the viewer tilts their phone and watches it in a non-vertical orientation. Both versions were identical except for one key difference—aspect ratio.

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Which Fundraising Events Bring in the Most Money for Small Nonprofits?

Get Fully Funded

A well-run event can build MANY relationships within your community that will serve you well for years to come! It can attract potential new donors and partners, keep your current donors close, sustain excitement about your cause, and build awareness in the community. A Community/Fun Event can help you build community relationships.

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Seven Ways to Improve Engagement With Your Nonprofit Financial Reports

BoardAssist

A $1 million community group may have limited personnel and need four weeks to close the month, while a large university may only need a few days. Analyze the numbers for them and summarize trends with a brief narrative or visual, dashboard-style presentation. That sounds great, right? Provide a basis for comparison.

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Nonprofit Marketing and Fundraising Trends to Look Out for in 2018

ASU Lodestar Center

That is why we have gathered some of the nonprofit marketing & fundraising trends that you should look out for in 2018. You can use these trends to help your organization grow and hit your goals this year. Website encryption has become one of the prime trends for 2018. Website Encryption Becomes Serious Business.

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Microsoft Ad Grants: An Overview for Your Nonprofit

Nonprofits Source

Is your digital marketing strategy taking full advantage of this trend? Have a specific mission to help the broader community. The ad grant process may sound a bit complicated, and you’re not alone in feeling this way. Usually, companies match on a 1:1 ratio, but sometimes companies can match up to a 3:1 or 4:1 ratio.

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How To Convince Leadership Content Marketing For Nonprofits Matters

Nonprofits Source

The efficiency ratio , also known as the revenue to cost ratio. The best part of the efficiency ratio is that it doesn’t involve any complex math. Use the efficiency ratio to calculate the ROI of your marketing activities. It sounds a lot worse than it actually is. How else is leadership suppose to react to that?

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