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10 Tips to Jumpstart Your Nonprofit Social Media Plan

Connection Cafe

Author: Jordan Viator. Test your messages – use different messages and calls to action, track trends and iterate the most effective techniques. Integrate – as in, integrate social media with other channels such as email, direct mail, web content and offline activity to maximize success.

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Top tips for Efficiently Measuring Social Media ROI & Getting Strategic with Your Data

Connection Cafe

Author: Jordan Viator. Go through what metrics are meaningful to you (and no, these are not universal for every organization) and define them per channel/tactic. Be realistic in what you want to track - don’t get lost in the data! Leverage existing online tools to easily track metrics in a scalable manner.

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The Generational Divide - The Landscape of Donor Research, Relationships and Generational Realizations Every Nonprofit Should See

Connection Cafe

Author: Jordan Viator. If you currently work in a nonprofit organization, or the corporate world for that matter, you've no doubt had a conversation in the past year about "generational differences" today. There's still much more work and conversations to be had in digging into the implications of all the above.

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7 Takeaways from the New Nonprofit Online Fundraising Guide

Connection Cafe

Author: Jordan Viator. Developing Online Relationships with Supporters : The Internet is a fast and cost-effective communication channel to engage with your constituents. Your organization must define its goals and track metrics to determine how successful your campaign has been.

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Insiders Guide to Video and YouTube for Nonprofits - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" based nonprofit to apply to the YouTube Nonprofit Program. Often, an effective title (e.g.

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Insiders Guide to Video and YouTube for Nonprofits - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" based nonprofit to apply to the YouTube Nonprofit Program. Often, an effective title (e.g.

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What's Your Nonprofit's Social Media Measurement Strategy?

Beth's Blog: How Nonprofits Can Use Social Media

Jordan Viator had a guest post by the authors. . Define and Track the Funnel: They suggest clearly defining and tracking the marketing funnel. I asked the audience how many of them were tracking the funnel for their social media efforts (out of the 100 plus people in the room, only a handful raised their hands.).