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Driving Donor Engagement: Five Essential Elements of the NPO Website

Byte Technology

So the question is: what elements of your website are most crucial to engaging visitors, to making them understand your message and to become vested in your cause to the point where they’re willing to support you with their time, their talent or, most importantly, with their money? Is your mission clearly stated on your website?

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How to Sell Millennials on Your NPO [Video]

NonProfit Hub

It’s all about the cause. Nonprofits need to sell the cause, not just the organization itself. You’ll never know how much transparency will benefit the cause so feel free to over share. Yes, that sounds like a recipe for disaster, but look, you’ve given them the reason to join in. But rather, why. Thanks for watching.

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Five Ways to Build Your Nonprofit Brand’s Buzzability

NonProfit Hub

You don’t want your stories to sound like obvious marketing pitches. This can be both a blessing and a curse, especially when you want to establish yourself as a thought leader or credible resource for your cause. Nothing generates buzz better than a story about a changed life or someone who benefited from your organization.

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The Difference Between One-Time and Lifelong Volunteers: A Short Case Study

NonProfit Hub

But how do you handle inquiries such as this one: “Hello, I am interested in your cause and looking to get involved, what can I do to help?”. Plus, it’s easier for you to sound pleasant and welcoming in a phone conversation rather than in email text. Be a Real Human (Sounds Easy, Right?). It’s an open window. Offer a follow-up.

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Peer-to-Peer Fundraising and the Infectious (In a Good Way) AFP Conference

NonProfit Hub

Because even after day one, the raw energy and willingness to learn more about fundraising in order to better our causes is both apparent and infectious. It sounds like this daunting fundraising task. When polled, 70 percent of millennials said they were willing to raise money on behalf of an NPO they truly cared about.

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Get Your Content Marketing on Track with an Editorial Calendar

NonProfit Hub

For example, you may establish a regular schedule of posting on Facebook and be met with the sound of crickets. Your bloggers should have a connection to your NPO, yes. Anyone passionate about your cause who can write, basically. Determine exactly where you’re going to share content and what type. Make your calendar shareable.

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A Step-By-Step Guide to Nonprofit Inbound Marketing

NonProfit Hub

Take time before diving right in to figure out who needs to hear what your NPO has to say. Sound like it’s step one and done? When you develop content to feed their interest, your captivated audience will be receptive to the needs of your cause—meaning you’ll be free to do more good in the world. That sounds like a win-win-win!