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Free Report on Nonprofits and Copyright

Tech Soup

Technology in the Arts recently released an excellent report on copyright law. All three companies piloted programs in which they broadcast performances live over the Internet or, in the Met's case, in movie theatres. The Met's size and reputation helped it strike fair agreements with the performers' unions involved.

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Successful Organizations On Twitter: Wellstone Action - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

I said, "I dont know if this will be valuable, but it cant hurt," and any tactic that could help raise our profile was received well. Our Executive Director, Jeff Blodgett ( @jeffblodgett ), is on Twitter, but I still am working on showing him of some of the benefits beyond just broadcasting links to our content. All rights reserved.

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Convio 2008 Innovator Awards - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

Use of Convios multi-lingual tools helped CI reach out to both English and Spanish speakers. Email Communications Honorable Mention: NRDC - National Resource Defense Council Winner: KQED Came up with sassy email newsletter and went against broadcasting best practices. November 20, 2008 | Jordan Viator Copyright © 2008, Care2.com

Convio 28
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Reaching Baby Boomers: The Next Big Demographic in Nonprofit Online Fundraising - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

In public broadcasting, for example, where direct mail is the main vehicle for acquisition (other than on-air pledge drives), the people donating in response to Direct Mail campaigns are 65+. Online charity raffles help, also.see [link] for a local example out of Loudoun County, VA. All rights reserved.

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Reaching Baby Boomers: The Next Big Demographic in Nonprofit Online Fundraising - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

In public broadcasting, for example, where direct mail is the main vehicle for acquisition (other than on-air pledge drives), the people donating in response to Direct Mail campaigns are 65+. Online charity raffles help, also.see [link] for a local example out of Loudoun County, VA. All rights reserved.

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A. Fine Interview:Social Media Author Allison Fine - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

Allison is a successful social entrepreneur and writer dedicated to helping grassroots organizations and activists implement and sustain social change efforts. James OMalley: How does social media help bring about change? The concepts of openness and connectedness that fuel the spread of social media helps us get back on track.

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MySpace.com: A Place for Donors? - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

It also is worth noting that Transfair was promoted by Change.org, which seems to have helped. If you havent yet done so, check out our social networking ROI calculator first to help you start weighing the costs and benefits. They, however, were a significant outlier; second most is ASPCA with $200 (less than a penny per friend).