Broadcast Channel ROI Twitter 
Amy Sample Ward
OCTOBER 24, 2012
Understanding who you are working with and the kinds of content you want to create and share, will help you then build engaging and valuable social media channels. From content planning to really listening online, you’ll find that the more you look for ways to interact, instead of broadcast, the more you can do with those 30 minutes.
Nonprofit Tech for Good
FEBRUARY 8, 2012
Define metrics of measurement and create a social media ROI spreadsheet. Web 1.0 :: The Broadcast Web. 2) Twitter. Create a Twitter Profile. Find your Twitter voice. Create Twitter lists. Experiment with Twitter social good apps and portals. Launch a Twitter fundraising campaign, if applicable.
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Nonprofit Tech for Good
JULY 20, 2010
80% of my ROI (Return on Investment = webinar registrations, new clients, speaking engagements) comes from my e-Newsletter, and thanks to blogging my e-Newsletter list has jumped from 3,000 subscribers (which took 4 years to build) to almost 8,000 in 10 months! That same is true if you get broadcast news coverage.
Nonprofit Tech for Good
JANUARY 3, 2012
Many of your supporters are becoming overwhelmed with tweets, status updates, emails, texts, and print and broadcast media and because of that it’s getting more difficult for your “Thank You” message to stand out from all the noise. Since I have returned from Asia I have cut my consumption of broadcast news by 95%.
Beth's Blog: How Nonprofits Can Use Social Media
AUGUST 17, 2010
Free agents use social-media channels like Facebook and Twitter and can create social movements in the palms of their hands. In 2008, I designed the Nonprofit and Social Media ROI Poetry Slam and last year was a panel on crowdsourcing that modeled crowdsourcing in the design and delivery. Trust me. They want to connect.
Nonprofit Tech for Good
MAY 18, 2013
The Broadcast Web.” The Broadcast Web i.e., one-to-many communications defined as broadcasting outward with complete control of the message and no public interaction or feedback. Know that using third-party apps decreases ROI if not used carefully. Introduction :: Integrating Web 1.0, and Web 3.0. The Mobile Web.
Nonprofit Tech for Good
MAY 18, 2013
The Broadcast Web.” The Broadcast Web i.e., one-to-many communications defined as broadcasting outward with complete control of the message and no public interaction or feedback. Know that using third-party apps decreases ROI if not used carefully. Introduction :: Integrating Web 1.0, and Web 3.0. The Mobile Web.
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