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How to Use UTMs to Leverage Donor Acquisition for Your Nonprofit

Nonprofit Tech for Good

How much time do you spend thinking about where your donors are coming from ? It is super important to understand where your donors are coming from and how you could be acquiring more! Attribution is what allows you to measure the success of your acquisition strategies (and get great insights for optimisation).

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6 Ways to Improve Your Year-End Donor Cultivation

Qgiv

In her previous role as Foundation Manager for the VRMC Foundation, she managed the annual giving programs, assisted and oversaw the annual budget and marketing plans, and managed a major gift donor portfolio of over 150 donors. If not, it’s time to strategize how you’ll retain year-end donors for the long term.

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Nonprofit Marketing Plan Must-Haves: Integration and Automation

Connection Cafe

For 5 years the Blackbaud Institute has brought together experts in the nonprofit sector to speak on a wide variety of topics. From donor retention to nonprofit marketing to organizational leadership, every ebook is an invaluable resource. Here’s how silos negatively impact donors. How to Achieve Integrated Marketing Success.

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The Ultimate Guide to Google Ad Grants for Nonprofits: 2022 Edition

Nonprofit Tech for Good

So what are Google Ad Grants ? This can bring an additional 60,000 new, targeted visitors to your website each year. These include: Encouraging donations from donors and potential donors. Google Ad Grants are a terrific fundraising and marketing tool that Google makes available to nonprofits and charities.

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22 Digital Donor Acquisition Ideas for Busy Fundraisers

Neon CRM

Looking for digital donor acquisition ideas? Finding new donors online is an important goal for most nonprofits—but where do you start? How do you find new audiences? What can you do to grow your online community? In this article, you’ll uncover 23 different ways to acquire new online donors.

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50 Nonprofit Fundraising Strategies to Help You Raise More

Neon CRM

Donor Data is a Top Priority Track Performance Using KPIs Prioritize Donor Stewardship Use Technology to Automate Processes Set S.M.A.R.T. Donor Data is a Top Priority When conducting any sort of fundraising campaign, you need to make sure you are working with data about your donors.

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Donor Management: The Ultimate Guide

Neon CRM

You work for a nonprofit that is totally stuck in the donor acquisition cycle from hell. You work long hours and spend a ton of resources getting new donors in the door, only to then see them never make a second gift, leaving you right back where you started. Sound good? What is Donor Management?

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