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The Science of Nonprofit Video Engagement: How To Use Emotion to Increase Social Sharing

Nonprofit Tech for Good

Video engagement on social media is the measurable action that viewers take after watching. We studied 778 nonprofit organizations’ video posts on Facebook, Twitter and Instagram from January 1, 2019 – December 31, 2019 to establish benchmarks, identify trends, and uncover insights. My team at Tectonic Video wanted to find out.

Video 312
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Major Gifts: Defining and Enhancing Your Strategy

Connection Cafe

Benchmarking Major Gifts. According to a new benchmarking study sponsored by the Association of Philanthropic Counsel and funded by MarketSmart “ major gifts ” haven’t yet found their equitable place among donors or the non-profits that receive them. Target Analytics studies donors and fundraising data.

Gift 35
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Great reads from around the web on June 6th

Amy Sample Ward

After all, building and maintaining a meaningful social media presence requires a significant investment of time — and it’s not always easy to measure the return on that investment. Paige spoke at a luncheon that Care2 sponsored of the Direct Marketing Association of Washington (DMAW). The full report is here.

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13 Innovative Online Fundraising Ideas For Nonprofits & Charities

CauseVox

According to the latest M+R Benchmarks study , online giving increased 10% in 2019 and has been steadily on the rise, while monthly online giving has increased by 22%. Sponsors: Sponsors can be a major source of income for an in-person gala, and you don’t want to leave them behind. Those are the areas you can crowdfund.

Ideas 98
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Taking Action: Fundraising Trends And Best Practices From Bloomerang’s ‘Fundraising Planning and Climate Report’

Bloomerang

Monitor progress: Continuously track the performance of your fundraising efforts and measure them against insights detailed in the report. Funder assessments and donor feasibility studies are critical at this point, especially when advanced prospect research is integrated into the fundraising process.

Action 75
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Influence | Forum One: Internet Strategy, Social Media, User Experience and Web Site Development

Forum One

" The event, Participation Camp, was organized by volunteers recently and sponsored, in part, by Forum One.Participation, as we discussed it, relates to lowering the. Chris Wolz manages this blog with the help of his colleagues at Forum One Communications, a web strategy/technology firm in the Washington DC area.

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Influence | Forum One: Internet Strategy, Social Media, User Experience and Web Site Development

Forum One

" The event, Participation Camp, was organized by volunteers recently and sponsored, in part, by Forum One.Participation, as we discussed it, relates to lowering the. Chris Wolz manages this blog with the help of his colleagues at Forum One Communications, a web strategy/technology firm in the Washington DC area.