Care2

AUGUST 22, 2013

For each major marketing initiative answer the following questions. Set benchmarks and specific goals for traffic, engagement, and online giving for the year. Monthly Website Stats: Monthly visits, unique visitors, pageviews, pages per Visit, time on site, and bounce rate (aim for under 60%). Who are the target audiences?

Online 71

Online Tips Calendar Test 71

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2007

Step 1: Goals for the web site as guides to the data collection -Step 2: Research questions to frame your data collection (why/what around your outcomes) -Step 3: Analytics software tool to collect data -Step 4: Pick reports to answer your research questions -Step 5: Action that improve your web site performance or marketing campaign effectiveness.

Screencast 50

Screencast Analytics Measure Web 50

Get Fully Funded

AUGUST 1, 2022

Don’t forget to include your nonprofit’s general email, phone number, and physical address in case someone wants to reach out with a question. Lots of stats and facts. Use headlines to let the reader know what to expect in each section. For better subject lines, try using a question to pique the reader’s curiosity.

Newsletter 124

Newsletter email Create Template 124

Care2

FEBRUARY 7, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) February 6, 2009 | Robin Reed Thanks Daniel.

Google 31

Google Grant Adwords Social Media 31

Nonprofits Source

SEPTEMBER 8, 2017

According to a benchmark report , the average one-time email gift is $87! While this sounds great, the real question becomes: Are you doing everything you can to maximize your investment into email marketing? It sounds like a silly question, but 46% of marketers say they use more than one email service provider (ESP).

email 89

email Marketing Strategy Fundraising 89

Connection Cafe

DECEMBER 22, 2013

Check out this post: Nonprofit Content Marketing – Benchmarks, Budgets and Trends for 2014 and don’t miss the associated Nonprofit content marketing infographic. It’s important that you begin paying attention to the stats. Curious about what other findings are reported in the study? Infographics. Connections.

Story 54

Story Nonprofit Social Media Content 54