Storytelling Tips: Measure the ROI of Your Non-Profit’s Stories
The Storytelling Non-profit
JANUARY 24, 2022
Begin with the End in Mind: What’s Your Desired Outcome? The very best advice I can give you on storytelling is to always start with the end in mind. Now you’ve identified how you’re using the story, we’re going to get into the weeds to identify your metrics and markers of success. What Do You Want the Story To Do?
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