How a Cloud-Based Management System Benefits Animals Across the U.K.
Saleforce Nonprofit
NOVEMBER 9, 2021
The RSPCA also works hard to raise awareness and change attitudes with initiatives such as its Generation Kind campaign. This revolution began in 2019 with an overhaul of the RSPCA’s workload management and supporter relationship processes, which saw the nonprofit shift to cloud-based platforms, automation, digital channels, and mobile apps.
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