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11 Obvious Signs Your Nonprofit Needs Social Media Training

Nonprofit Tech for Good

1) Your avatar is cropped, shrunk, blurry, or too small to make an impact. Your nonprofit’s avatar is the brand identity upon which your social media campaigns are built and resources should be allocated to ensure that it’s visually compelling and memorable. Give them retweetable content ! Pace yourself.

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10 Common Mistakes Made by Nonprofits on Social Media

Nonprofit Tech for Good

For the past six years I have spent 50 to 60 hours a week utilizing Twitter, Facebook, YouTube, Flickr, MySpace, LinkedIn, and Foursquare to promote nonprofits. Using a horizontal logo for your avatar. Unfortunately, many nonprofits upload horizontal logos to serve as their avatars, resulting in the obvious cropping of the images.

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Five Pinterest Best Practices for Nonprofits

Nonprofit Tech for Good

Their content is good. Pin your own website and blog content, but only if it pulls up a good photo! Tap into that power by pinning your own website and blog content, but only if it pulls up a good, visually appealing photo. Add your logo or avatar to your images. My first impression is that 20% or so instinctively get it.

Practice 246
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Nine Pinterest Best Practices for Nonprofits

Nonprofit Tech for Good

Pin your own website and blog content, but only if it pulls up a good photo! Tap into that power by pinning your own website and blog content, but only if it pulls up a good, visually appealing photo. Add your logo or avatar to your images. e-Newsletter. One hashtag per pin is enough! 11 Must-Follow Nonprofits on Pinterest .

Practice 264
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Social Media for Social Good :: Your Nonprofit Tech Checklist

Nonprofit Tech for Good

Hire a graphic designer to design a square avatar(s). Write content and secure photos for website pages. Create a Flickr account. Upgrade to Flickr Pro. Set up Flickr Profile. Write content and secure photos for blog pages. Write content and secure photos for mobile pages, or import via RSS.

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Google+ Best Practices for Nonprofits

Nonprofit Tech for Good

Add your nonprofit’s Twibbon/avatar to your Google+ Profile picture. Upload your nonprofit’s avatar as one (or all five) of your featured profile photos. Post quality content to the Google+ Stream. “+1″ other’s posts as your nonprofit to increase exposure of your avatar and to foster good will.

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How Many Hours Per Week Should Your Nonprofit Invest in Social Media?

Nonprofit Tech for Good

The estimates below allow for the time required to research and create content for your social media campaigns, the actual time spent engaging and participating in your nonprofit’s online communities, and the time necessary to monitor and report ROI. Facebook, Twitter, YouTube, and Creating Video Content : 15 Hours Weekly.