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Top tips for Efficiently Measuring Social Media ROI & Getting Strategic with Your Data

Connection Cafe

Author: Jordan Viator. Measuring the return on investment for any organizational effort is a standard of doing business. In a rapidly changing media landscape it can be overwhelming for organizations to know how to properly measure the various types of impact being made, especially when it comes to social media efforts.

ROI 51
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The Power of Our Collective Professional Networks and Transdisciplinarity Learning

Beth's Blog: How Nonprofits Can Use Social Media

In this case, I used the exercise to help the teams from Yemen, Morocco, Lebanon, Tunisia, and Jordan see a visualization of their collective expertise. That is the first step toward building trust of each other’s intentions. Trust is the lubricant for the sharing of information, ideas, and ultimately leads to working together.

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10 Tips to Jumpstart Your Nonprofit Social Media Plan

Connection Cafe

Author: Jordan Viator. Test your messages – use different messages and calls to action, track trends and iterate the most effective techniques. Measure – look at social activity data to learn who you are influencing, what is causing activity, what content is effective and what you can optimize.

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Social Media Charades at the Convio Summit

Connection Cafe

Author: Jordan Viator. Over 100 nonprofit professionals packed in (literally) to learn, discuss and brainstorm on how nonprofits can set up a full-fledged social media strategies - from setting objectives and measuring success to deciding on what tactics to use and of course, selling the use of social media to management.

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Making the most impact for Haiti relief: Avoiding Fundraising Fraud during Crisis

Connection Cafe

Author: Jordan Viator. And while every donor should take measures to be as savvy as possible when it comes to giving to organizations, there are many resources available to make this a simple task. Seek Out The Charity’s Authorized Website – Refer to our blog from yesterday as to why this is important.

Haiti 52
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What's Your Nonprofit's Social Media Measurement Strategy?

Beth's Blog: How Nonprofits Can Use Social Media

One problem is that many do not formulate a measurement strategy and are at a loss to justify their investment of time and resources or reap insights to improve what they're doing. . The report presents a framework for measuring social media effectiveness against those business results and presents standardized metrics.

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Nonprofit SXSW Goodness – Conference List Toppers, To-Dos and Topics of Interest

Connection Cafe

Author: Jordan Viator. SXSW Web Awards : Last year was the first year SXSW introduced the Advocacy award and this year there are some amazing nominees up to be recognized for their creative and effective use of interactive for social good. What is influence and how is it measured? Data will be shared!