Candid

JUNE 7, 2023

As a member of Generation Z (Gen Z), or today’s 11- to 26-year-olds, I have been curious about the advice given to nonprofits on capturing younger audiences’ attention. But other suggestions, like using pop culture slang and memes to catch Gen Z’s shorter attention span, feel a little off. Here are the top takeaways.

Advice 98

Advice Social Media Media Meme 98

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 28, 2014

Use human centered design principles, not your arrogance of thinking you know what works for your audience without testing. Use Scientific Methods: These include having a significant sample size, randomly selected groups and some split testing. Verbal fads and memes come andgo in the blink of an eye. Here’s the method.

Test 114

Test Impact Experiment San Francisco 114

Get Fully Funded

SEPTEMBER 6, 2022

What’s Your Audience Interested in? When planning content for your social media platforms, think first about your audience. It just takes knowing your audience. Mix Up the Content Now that you’ve figured out what your audience wants, it’s time to plan your content. After all, we’re talking about SOCIAL media here.

Social Media 124

Social Media Structure Media Social 124

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 29, 2008

" He uses the ten things in ten minutes meme and writes the Ten Web 2.0 Gregory Heller ) ( Sarah Marchetti ) ( Amy Sample Ward ) 4. Search YouTube and Flickr for descriptive keywords that are part of your mission statement to see what your target audiences might find compelling and inspirational. Jonathon Coleman ).

Summary 50

Summary Nptech Tag Web 50

Nonprofit Tech for Good

DECEMBER 14, 2022

Audience size, breadth, and depth: If your organization has big lists, lots of traffic to your website or blog or social media pages, or big crowds at events, there are many ways to turn this into a donor benefit. Access to password-protected content like checklists for camping with kids or sample lesson plans for outdoor educators.

Donor 345

Donor Sponsor Accessibility Music 345

Get Fully Funded

OCTOBER 23, 2022

You have more control with your own matching gift, plus you can give your audience updates throughout the day about how much of the match is left, which creates a sense of urgency for giving. Look, don’t worry about what other nonprofits are doing. Focus on your own campaign, giving people a reason to give, and you’ll be just fine.

Campaign 111

Campaign Giving Gift Images 111

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 15, 2011

Discrete Events: #sxsw , #ntc12 , #bbcon , #df11 : Many conferences, especially those with younger audiences or a focus on technology, use a hashtag to coordinate online conversation. #fundchat (a fundraising group on Twitter) and #ff are both regularly occurring online events.

Measure 102

Measure Meme Twitter Tag 102