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How to Apply Service Design to the Social Sector

Forum One

Service design principles can be applied to the social sector to craft audience experiences that create positive change in the world. Service design can help by improving your audiences’ experience with your communication touchpoints and lead to higher engagement and more conversions with calls-to-action. Improve the user experience.

Design 73
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Your Audience’s Content Is King (and Your Content Is Subservient to It)

Connection Cafe

In a world where everyone is their own publisher on social media, the conventional wisdom that “content is king” is simply incomplete. When it comes to advocacy and political campaigns, we must understand how our audience is talking about our issues and candidates before we know what to share on our social media platforms.

Content 41
professionals

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Notes About Mobile, Digital Trends, and Social Media Leadership from Knight Digital Media Center Workshop

Beth's Blog: How Nonprofits Can Use Social Media

Last week I was in Chicago to facilitate a session as part of Knight Digital Media Center’s Digital Strategy for Community Foundations and Nonprofits workshop. ” Chelsea took a photo with her Smartphone and posted it on the Reddit, a community aggregation site where content is ranked and rated. Sample survey.

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5 Things to Look Forward to at MCON 2015

Achieve

in Chicago to experience MCON in person and over 20,000 people will stream the event online. Media is one of the content industries we’re specifically highlighting this year, and these individuals truly represent “the power of influence.” MOVING DOCUMENTARIES FOR THE ONLINE AUDIENCE. Museum of Contemporary Art.

Chicago 52
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The Art of Aligning Social Media Strategy With Communications Strategy

Beth's Blog: How Nonprofits Can Use Social Media

Over the summer, Holly Minch , who is an expert at helping nonprofits and philanthropies unlock the potential of strategic communications for social change, suggested that I facilitate a workshop on social media strategy with a group of nonprofit and philanthropy communications folks. .

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How to Engage Your Supporters and Find Super Fans

Tech Soup

Nonprofits often struggle with creating effective content and engagement strategies. Your audience will respond to stories that immediately grab their attention. Share their stories with your audience. There's NPR's Serial or Chicago Public Media's This American Life and Radiolab. Break Through the Noise.

Support 36
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Mapping Social Media Strategy to Metrics: Listen, Learn, Adapt #09NTC

Beth's Blog: How Nonprofits Can Use Social Media

Yesterday, I facilitated a session called Mapping Social Media to Strategy. I wanted to get away from the expert at the front of the stage and have an informed discussion between panelists, audience, and myself. . Mapping Metrics to Strategy View more presentations from kanter. The discussion was fantastic.

Metrics 50