Whole Whale

MAY 2, 2024

This book draws on case studies from Donor’s Choose, DoSomething.org, Idealist.org, Move For Hunger, Women Deliver, The USO and decades of experience of running internship programs. Have your interns take the Whole Whale Be Your Own Social Media Guru course to better understand the theory and analytics behind major platforms.

International 98

International Program Ideas Data 98

Qgiv

JULY 10, 2023

According to a guideline published by M+R, a useful quick test for your own messaging is to simply answer the question: If the subject of this story were to read it, how would they feel? Ensuring you have access to the photos and stories you need to paint the full picture. Finding the balance in your organization.

Storytelling 75

Storytelling Donor Cancer Guidelines 75

Get Fully Funded

JANUARY 27, 2022

Use A/B testing to assess the effectiveness of your CTAs. For instance, you might include powerful CTAs that encourage visitors to “Become a Monthly Donor,” “Explore Our Volunteer Opportunities,” “End Hunger Now,” or “Protect Endangered Species.”. You can use text or photo CTAs to point audience members to important pages.

Action 64

Action Guide Language Test 64

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 20, 2012

The app lets you take photos of yourself, and uses facial recognition magic to find your dog match. Not only did they take repeated photos to see what breed of dog would match their photo, they also started to ask if we could adopt a dog. Best Friends has just launched a fun mobile app.

Turkey 101

Turkey Social Media Mobile Oracle 101

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 21, 2008

Flickr Photo by Powerbook Trance.   Where else you could you pick up conference schwag like a google analytics toothbrush with the words "brush, rinse, and repeat" printed alongside the google logo?    There are bouncers, looky looky, hunger, gatherer, shopper, buyer, needy or desperate? 

Marketing 50

Marketing Measure Metrics Hunger 50

Connection Cafe

DECEMBER 22, 2013

million tweets and 914,000 photos shared, the Movember movement did something right. On Friday alone, there were 78,000 tweets and 10,000 photos shared of him. So, start testing- the sooner you do, the sooner you can start converting new donors. And I want more. Be upfront, Be quiet (sometimes), and be prepared. And we talked.

Story 54

Story Nonprofit Social Media Content 54