Nonprofit Tech for Good

JANUARY 19, 2024

But it’s worth it, because when you optimize your content, it acts as a kind of sleeper agent working to bring more awareness and support your way. So, if your nonprofit works in environmental conservation, use a keyword research tool to identify common questions like “how to support local environmental initiatives.”

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Action Practice Tips Seattle 251

Candid

AUGUST 2, 2023

As extreme weather makes front-page headlines year-round, each news cycle brings fresh evidence that we are living in unprecedented times. The growing alarm to take action is often muted by the enormity of the challenge and the lack of specificity over just what to do. July was the hottest month in the hottest year in recorded history.

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Disaster Action Change Hurricane 98

EveryAction

SEPTEMBER 20, 2016

Through her work with clients like the Wildlife Conservation Society and her love of (math) problem solving, Amy has picked up a lot of wisdom + I wanted to better understand her process for approaching a social media campaign and measuring its efficacy. Goal: Awareness Metric: Total Reach/Impressions. Measuring beyond "likes".

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Metrics Social Media Measure Media 100

Neon CRM

NOVEMBER 29, 2023

GivingTuesday 2023 by the Numbers Most leading headlines focus on the overall total dollars raised on GivingTuesday. This is a good indicator that campaigns run on other marketing channels, like social media and personal phone calls, influenced the broader awareness of GivingTuesday campaigns. Where Do Donors Give?

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Lesson North America New York Kentucky 52

Nonprofits Source

APRIL 19, 2017

Sometimes graying out the “no” button or having a catchy headline can dramatically increase conversion rates. Make Calls To Action Relevant, Visible And Accessible. Because people are persuaded to take action by engaging with different types of information. MaxTraffic. One last point about exit-intent: Get creative.

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Ideas Donation Online Strategy 111

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 5, 2014

If you are new to crowdfunding, this might be just be a great opportunity for learning what works. If you are on your 3 or 4 th campaign, you might be looking to increase awareness, engagement, or donations from a particular donor segment. Social channels are also used to continue to cultivate and engage with the donor to retain them.

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Fund Campaign Practice Giving 130

Media Cause

JUNE 20, 2023

Take action. But not the go-to, sign-a-petition ‘slacktivist’ actions that we’ve grown accustomed to (and that unfortunately everyone has started to ignore). Instead, Gen-Z led efforts have been able to grab headlines and achieve victories in areas where established efforts have failed. They’re young and underestimated.

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Advocacy Generation Change Headline 59