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How to Send More Fundraising Emails and Maintain Conversion Rates

Connection Cafe

There were a number of interesting findings from the new Luminate Online Benchmark Report , released at BBCON. Fundraising email conversion rates declined 21% in 2012, according to last year’s report (which compared 2013 to 2012). M+R’s Benchmark Report showed similar conversion rate declines in 2012 and 2013.

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How to Get Started Using Event Metrics for Fundraising Success

Connection Cafe

Benchmarks let us know how we perform compared to our event fundraising peers. Metrics and benchmarks can be our guides to whether your efforts at creating a great experience for participants are paying off. Retention rate (of participants, team captains, team members). Team involvement is linked to higher retention rates.

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Counting on Success? Focus on Event Fundraising Analytics

Connection Cafe

Over time, we’ve isolated certain benchmarks that provide clues to the health of an event. Common peer-to-peer benchmarks include the following: Repeat attendance. Industry benchmark reports identify how events similar to yours perform in the key performance categories. Start by using benchmark reports as a guide.

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Peer to Peer Fundraising: How Do You Measure Up?

Connection Cafe

Blackbaud’s 2013 Peer to Peer Fundraising Benchmark report provides information that you can use to not only measure your success but to learn about trends and best practices in event fundraising. What is your retention plan and how is it different than your recruitment plan?

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10 Year-End Giving Statistics Every Fundraiser Should Know for 2023

Neon CRM

1/4th of Annual Nonprofit Revenue is Raised in December Source: M+R Benchmarks According to the 2023 M+R Benchmarks Report , December giving accounts for roughly one fourth (26%) of annual nonprofit revenue. This global day of generosity began in 2012 and has only grown bigger and bigger with each passing year. Get the guide 2.

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The Event’s Not Over … Even When It’s Over

Connection Cafe

Be thinking about communicating to ensure retention while you’re planning how you’ll give event participants the best ever experience. In fact, they may outperform new participants by over 6x according to Blackbaud’s 2012 Peer-to-Peer Fundraising Benchmark Study.

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How to Use Your Organization's Data in Fundraising and Planning

Tech Soup

Data can be a powerful tool to improve an organization's performance, effectiveness, and even staff retention. In its 2012 State of Nonprofit Data Report , NTEN identified the four common types of data used by nonprofits: Financial and operations: income and expense tracking, number of volunteer hours, or amount of cash in hand.

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