2011, Newsletter and ROI - Nonprofit Technology

[Book Interview] Nonprofit Example of Social Media Excellence: Women for Women International

Nonprofit Tech for Good

DECEMBER 5, 2010

Are you tracking Return on Investment (ROI), and how? Please summarize your ROI. One of my goals for 2011 is to better track the amount of time I spend on social media posting, planning, etc, and measuring that against actual engagement, as measured by: donations (via special source codes) and engagement (comments, reTweets, etc).

Social Media

Social Media International Interview Examples

[Book Interview] Nonprofit Example of Social Media Excellence: The Nature Conservancy

Nonprofit Tech for Good

DECEMBER 13, 2010

Are you tracking Return on Investment (ROI), and how? Please summarize your ROI. We track ROI by looking at a couple of different factors – first we see how much revenue is generated from sites like Facebook Causes, Crowdrise , Social Vibe , etc. Direct mail and e-newsletters are still the leaders.

Social Media

Social Media Conservancy Interview Media

11 New Year’s Resolutions for Nonprofit Social Media Managers

Nonprofit Tech for Good

JANUARY 3, 2012

One of the simplest ways to significantly increase your nonprofit’s return on investment (ROI) from using social media is to learn basic HTML. In 2011 I had gotten in the very bad habit of listening to (mostly) CNN in the background while working… all day long. e-Newsletter. Learn basic HTML.

Social Media

Social Media Media Management Social

10 Common Mistakes Made by Nonprofits on Social Media

Nonprofit Tech for Good

JUNE 8, 2011

Written for the June 2011 issue of Fundraising Success Magazine , where I am writing a quarterly column throughout 2011. The brutal but honest — and hopefully well-received — truth is that the majority of nonprofits are making mistakes on social-networking sites that directly undermine their ROI. Oh yeah, PLEASE make a donation!

Social Media

Social Media Avatar Media Ratio

Social Media: What To Do If Your Boss Doesn’t Get It

Nonprofit Tech for Good

NOVEMBER 28, 2011

Originally published in the November 2011 issue of Fundraising Success Magazine where I have written a quarterly column throughout 2011. A quick Google search of “social media stats 2011″ pulls up a wide range of stats to share with unaware executive staff. VIDEO] Social Media Revolution 2011. Get training.

Social Media

Social Media Media Social Stats

HOW TO: Get Your Nonprofit Started on Pinterest

Nonprofit Tech for Good

JANUARY 16, 2012

When Mashable first started buzzing about Pinterest in December 2011, I took a quick look at the site and thought to myself, “Shopping, crafters, and foodies. Be sure to add a description with a link to increase your return on investment (ROI)/traffic from using Pinterest. e-Newsletter. Happy pinning!

Profile

Profile Nonprofit Twitter Social Network

10 New Year’s Resolutions for Nonprofit Social Media Managers

Nonprofit Tech for Good

JANUARY 14, 2013

10) Track the growth and ROI of your online communities. Almost three years ago I wrote and published on this blog a simple system for tracking your Social Media ROI (Return on Investment). I am firm believer in the math of the social media – as your communities grow, so does your ROI.

Social Media

Social Media Management Media Social

[Book Interview] Nonprofit Example of Social Media Excellence: National Wildlife Federation

Nonprofit Tech for Good

FEBRUARY 1, 2011

Are you tracking Return on Investment (ROI), and how? Please summarize your ROI. Of all the mass communications tools your organization is using (website e-newsletters, social networking sites, mobile), which is resulting in the most online dollars being raised (directly or indirectly)? What is on your To Do List for 2011?

Social Media

Social Media National Interview Examples

[Book Interview] Nonprofit Example of Social Media Excellence: Taproot Foundation

Nonprofit Tech for Good

DECEMBER 20, 2010

Are you tracking Return on Investment (ROI), and how? Please summarize your ROI. Dupe: Our organization has literally just started tracking ROI for using these tools by way of campaigns. What is on your To Do List for 2011? Finally, you must measure ROI. Finally, you’ve got to love it!

Social Media

Social Media Foundation Examples Media

[Book Interview] Nonprofit Example of Social Media Excellence: The Humane Society of the United States

Nonprofit Tech for Good

DECEMBER 28, 2010

Are you tracking Return on Investment (ROI), and how? Please summarize your ROI. In terms of ROI, social media has grown our email file and we’ve raised significant money on social networks. What is on your To Do List for 2011? Absolutely email. Re-evaluating our Facebook strategy.

United States

United States Social Media Interview Examples

Google+ Best Practices for Nonprofits

Nonprofit Tech for Good

JANUARY 8, 2012

UPDATED 1/8/12: Thanks to the launch of Google+ Pages for brands, Google+ traffic hit an all time high in December 2011 and it’s likely that the trend will continue in 2012. e-Newsletter. To earn return on investment (ROI) from using social networking sites is a skill that requires an instinct for subtlety.

Google

Google Practice gMail Avatar

Why Your Non-Profit Should Avoid #GivingTuesday Like the Plague

The Fundraising Authority

NOVEMBER 23, 2020

by signing up for your e-newsletter or to receive an e-book or other giveaway). I know you’ve seen the statistics online… In 2012, donors gave over $10 million to non-profits online on #GivingTuesday, an increase of over 53% from 2011 (see the infographic from MDG Advertising here ). E-mail is the killer fundraising app on the web.

Profit

Profit Mail Social Media Raise

6 Types of Engaging Emails to Send to Your Supporters

Achieve

JULY 14, 2022

The best part: Email marketing is inexpensive and likely to result in a high return on investment (ROI). . Email Newsletters. Email Newsletters. An email newsletter sends important information, such as news and updates, to a list of subscribers. are consistent throughout the newsletter. . online donor engagement.

email

email Support Newsletter Rate

Mobile Social Networks Get a Boost - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

AUGUST 12, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Since the ABI research preceded the MySpace announcement, we may see even faster growth.

Social Network

Social Network Mobile Social Media Network

33 Must-Read Updates to Social Media for Social Good: A How-To Guide for Nonprofits

Nonprofit Tech for Good

MAY 18, 2013

Social Media for Social Good: A How-To Guide for Nonprofits was released in August 2011 and despite the rapid change occurring on the Social and Mobile Web, 90% of the content still rings true. and its tools – websites, e-newsletters and “Donate Now” buttons – are much better summarized as the Web 1.0:

Social Media

Social Media Social Chapter Media

33 Must-Read Updates to Social Media for Social Good: A How-To Guide for Nonprofits

Nonprofit Tech for Good

MAY 18, 2013

Social Media for Social Good: A How-To Guide for Nonprofits was released in August 2011 and despite the rapid change occurring on the Social and Mobile Web, 90% of the content still rings true. and its tools – websites, e-newsletters and “Donate Now” buttons – are much better summarized as the Web 1.0:

Social Media

Social Media Social Chapter Media

Don’t Think Social Media Results in Online Donations? Think Again!

Nonprofit Tech for Good

JUNE 29, 2011

Written for the March 2011 issue of Fundraising Success Magazine , where I am writing a quarterly column throughout 2011. * * * * * * * * * * *. Rather, they needed to be presented with a great, big, flashy exit sign to “Donate Now,&# which gave rise to the all-powerful e-newsletter.

Social Media

Social Media Results Donation Online

22 Must-Read Updates to Social Media for Social Good: A How-To Guide for Nonprofits

Nonprofit Tech for Good

OCTOBER 22, 2012

and its tools – websites, e-newsletters and “Donate Now” buttons – are much better summarized as the Web 1.0: Know that using third-party apps decreases ROI if not used carefully. Even the tiniest of changes from posting natively can result in decreased Return on Investment (ROI). However, defining Web 1.0

Social Media

Social Media Social Chapter Media

[Book Interview] Nonprofit Example of Social Media Excellence: WITNESS

Nonprofit Tech for Good

JANUARY 18, 2011

Are you tracking Return on Investment (ROI), and how? Please summarize your ROI. Currently, WITNESS’ ROI tracking is measured by way of increase in awareness and donations. Currently WITNESS’ e-newsletter helps raise the most online dollars. What is on your To Do List for 2011? Listening, engaging and patience.

Social Media

Social Media Examples Interview Media

Nonprofit Technology

[Book Interview] Nonprofit Example of Social Media Excellence: Women for Women International

[Book Interview] Nonprofit Example of Social Media Excellence: The Nature Conservancy

Trending Sources

11 New Year’s Resolutions for Nonprofit Social Media Managers

10 Common Mistakes Made by Nonprofits on Social Media

Social Media: What To Do If Your Boss Doesn’t Get It

HOW TO: Get Your Nonprofit Started on Pinterest

10 New Year’s Resolutions for Nonprofit Social Media Managers

[Book Interview] Nonprofit Example of Social Media Excellence: National Wildlife Federation

[Book Interview] Nonprofit Example of Social Media Excellence: Taproot Foundation

[Book Interview] Nonprofit Example of Social Media Excellence: The Humane Society of the United States

Google+ Best Practices for Nonprofits

Why Your Non-Profit Should Avoid #GivingTuesday Like the Plague

6 Types of Engaging Emails to Send to Your Supporters

Mobile Social Networks Get a Boost - Online Fundraising, Advocacy, and Social Media - frogloop

33 Must-Read Updates to Social Media for Social Good: A How-To Guide for Nonprofits

33 Must-Read Updates to Social Media for Social Good: A How-To Guide for Nonprofits

Don’t Think Social Media Results in Online Donations? Think Again!

22 Must-Read Updates to Social Media for Social Good: A How-To Guide for Nonprofits

[Book Interview] Nonprofit Example of Social Media Excellence: WITNESS

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