Beth's Blog: How Nonprofits Can Use Social Media

MAY 2, 2011

At Zoetica, we facilitating a social media peer learning project called “ Leveraging Social Media: Becoming A Networked Nonprofit.&# Devon Smith, who writes the 24 Usable Hours blog, and a self-described “data nerd&# did a benchmarking analysis for participants. Benchmarking Study by Devon Smith.

Benchmark 96

Benchmark Social Media Measure Results 96

Amy Sample Ward

DECEMBER 22, 2011

[Note: The following is an excerpt of an article in the December 2011 issue of NTEN:Change. The first step in starting to measure your impact is to identify the major outcomes that you want to examine. If you’re just looking to get your feet wet with a quick survey, one of the many free or low cost online tools will do the trick.

Measure 143

Measure Issue Impact Method 143

NTEN

DECEMBER 19, 2011

[Editor's note: The following is an excerpt of an article in the December 2011 issue of NTEN:Change. The first step in starting to measure your impact is to identify the major outcomes that you want to examine. In fact, a more sophisticated survey package could be considerably more difficult to use.

Measure 81

Measure Issue Impact Method 81

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 19, 2011

We’ve been chatting about how to measure the impact of the crowd and she offered to write this guest post on the topic. Measuring Your Crowdsourcing Efforts by Aliza Sherman. In order to know how to measure crowdsourcing results, you first need to understand what kind of crowdsourcing you’re implementing. Measuring Work.

Measure 104

Measure Aggregator Platform Consultant 104

NetWits

JUNE 19, 2012

A 2011 Gleanster survey found the most important value drivers for top corporate email programs were: Testing and measuring everything. Marketing Sherpa’s 2011 Email Benchmark Report found sending emails based on behavior was one of the most effective ways to improve the relevancy of your emails. Have a new donor?

email 150

email Test Conference Benchmark 150

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 27, 2011

Many organizations enter the world of social media with goals that are too nebulous to measure, like “building awareness” or “spreading the word.” Measurable : You should be able to quantify goals with a numeric benchmark. Measurable : You should be able to quantify goals with a numeric benchmark. Try asking them.

Social Media 99

Social Media Guide Media Social 99

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 6, 2013

Note From Beth: Back in 2011, I had pleasure of facilitating a panel discussion Grantmakers in the Arts pre-conference on technology and media with Rory MacPherson and Jai Sen from Sen Associates where I learned about research study they were conducting about social media use in the arts. How Strong Is Your Social Net? Mary Trudel.

Social Media 106

Social Media Arts Social Attitude 106