Care2

MARCH 13, 2009

Join our panelists, who have successfully championed social media initiatives, for a discussion of what works and what doesnt when it comes to selling social media to your boss or clients. Well look at the underlying technologies that will make this possible, how it will evolve, and the business models that will support it.

Social Media 44

Social Media Interaction Advocacy Online 44

See3

NOVEMBER 12, 2007

Instead of simply telling potential donors about the organization’s overseas outreach work, it can show them the people it helps and allow them to hear volunteers and those they help in their own words. Instead, he encourages nonprofit groups to produce documentary-style videos that show their work and cast their workers as real people.

El Salvador 40

El Salvador Story Philanthropy Camera 40

See3

NOVEMBER 12, 2007

Instead of simply telling potential donors about the organization’s overseas outreach work, it can show them the people it helps and allow them to hear volunteers and those they help in their own words. Instead, he encourages nonprofit groups to produce documentary-style videos that show their work and cast their workers as real people.

El Salvador 40

El Salvador Story Philanthropy Camera 40

Care2

NOVEMBER 15, 2007

Á la our Causes analysis awhile ago , we examined 150 nonprofit profiles on MySpace to see which functions people were using, how those features were working, and how much money their profiles were raising. To date, the Transfair USA Change.org widget reports bringing in the most money ($942), which works out to be about 22 cents per friend.

Social Media 28

Social Media Place Myspace Advocacy 28

Care2

NOVEMBER 8, 2007

Á la our Causes analysis awhile ago , we examined 150 nonprofit profiles on MySpace to see which functions people were using, how those features were working, and how much money their profiles were raising. To date, the Transfair USA Change.org widget reports bringing in the most money ($942), which works out to be about 22 cents per friend.

Social Media 28

Social Media Place Myspace Advocacy 28

Care2

APRIL 16, 2008

Clint OBrien: You have been in the nonprofit sector for many years now, and youve had a birds eye view of the whole sector -- because of your position as a leader at GetActive and then Convio, which have worked with a wide array of institutions. During your time working in the nonprofit industry, what was one of your greatest accomplishments?

Social Media 28

Social Media Advocacy Interview Online 28

Care2

MARCH 4, 2008

Clint OBrien: You have been in the nonprofit sector for many years now, and youve had a birds eye view of the whole sector -- because of your position as a leader at GetActive and then Convio, which have worked with a wide array of institutions. During your time working in the nonprofit industry, what was one of your greatest accomplishments?

Social Media 28

Social Media Advocacy Interview Online 28

Care2

NOVEMBER 5, 2007

That said, the longer I work in the online world the more I realize how much of old-school, direct mail techniques are applicable to online marketing. The challenge, as with any type of list modeling, is finding out those key indicators for the outcomes you seek. November 6, 2007 | Karen Copyright © 2008, Care2.com

Mail 28

Mail Social Media Online Fundraising 28

Care2

JUNE 1, 2009

nonprofits in 2008. Will it someday play a useful role in engaging nonprofit members or donors in the work of the causes they support? Now lets get to work in developing the strategies and creating the integration that will lessen our impact on the environment, engage our supporters and raise more money! Think about it.

Mail 47

Mail Social Media Online Advocacy 47

Care2

NOVEMBER 6, 2007

That said, the longer I work in the online world the more I realize how much of old-school, direct mail techniques are applicable to online marketing. The challenge, as with any type of list modeling, is finding out those key indicators for the outcomes you seek. November 6, 2007 | Karen Copyright © 2008, Care2.com

Mail 28

Mail Social Media Online Fundraising 28

See3

MARCH 4, 2008

While we in the not-for-profit world are looking at how the Obama campaign can be a model for what we are doing with issues and organizations, those in the advertising industry are also taking note. His campaign knows exactly what works and what doesn’t, what pictures are right, what messages, and when to send it all out.

Case Study 40

Case Study Campaign Interview Web 40