Curate Your Own Membership: An Interview with the Whitney's Director of Membership
Museum 2.0
SEPTEMBER 20, 2010
Audience segmentation and research has become a hot topic in museums, especially when it comes to crafting appealing offerings that are customized to different kinds of visitors. I sat down with Kristen Denner, Director of Membership and Annual Fund, to learn more about the program's development and the museum's goals for its future.
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